Product Marketing Manager Jobs

About The Position

Requirements

• Bachelor’s degree required
• Minimum of 7 years of relevant experience in marketing, market development, sales, strategy and/or portfolio management, or advanced degree with at least 5 years of relevant experience in marketing, market development, sales, strategy and/or portfolio management
• For Baccalaureate degrees earned outside of the United States, a degree that satisfies the requirements of 8 C.F.R. § 214.2(h)(4)(iii)(A) is required.
• Candidates must possess unrestricted U.S. work authorization at the time of hire and for the duration of employment.

Nice To Haves

• MBA or advanced degree
• Experience influencing teams and working in a matrix organization
• Strong and on-time execution focus with stakeholders including sales teams in a dynamic environment with an ability to be agile
• Experience working with key societies and physician leaders to develop and execute strategic initiatives
• Strong quantitative, analytical, written and verbal skills
• Proven track record of planning and execution
• Ability to balance development of strategy plus experience in bringing that strategy to life through execution
• Executing in the shared service organization, business acumen and strong interpersonal skills.
• Experience within the pancreaticobiliary space a plus.

Responsibilities

• Create and execute short (one year) and long term (four year) global market business plans to inform the annual operating plan (AOP) and strategic planning processes.
• Lead development and execution of regional business plans, product launches and market development strategies for Beacon and Dragonfly, by driving accountability and measuring and reporting results to senior leadership.
• Collaborate with our 3rd party strategic partners to develop the business case and market requirements for new innovations and sustaining product roadmaps.
• Continually evaluate and recommend timely adjustments of strategy and tactic execution to meet changing market and competitive conditions, including revision of associated market models.
• Identify key global market opportunities for share gain and category growth, leveraging market research and VOC to assess market opportunities and trends.
• Understand competitive offerings (direct and indirect), IP position and filings, and commercialization tactics globally to predict future innovations and trends.
• Represent the global business and be the subject matter expert during the Patient Access Accelerator (PAA) process, with the goal of developing strategies and measurable action plans to overcome regional barriers to adoption and improve patient access to our technologies.
• Maintain a regular communication pathway with all regional marketing partners to share best practices, ensure alignment and measure progress.
• Establish strong relationships with influential healthcare professionals including those in clinical and health economics.
• Participate in the development of key marketing collateral and necessary branding materials required to grow the business and ensure safe and effective use of our products globally.
• Product management of entire in-market portfolio, including working cross-functionally to improve forecast accuracy, ensure adequate product supply, disposition and address customer complaints, disseminate important technical knowledge and provide recommendations on road mapping & obsolescence strategies.
• Work cross-functionally with Operations, R&D, Quality and Regulatory to ensure products remain saleable globally.
• Work closely with Logistics, Operations, and Regional Marketing to ensure smooth and timely end-of-life management for product obsolescence related to new product introductions or rationalization objectives.
• Support strategic forecasting planning in partnership with Operations; provide forecast inputs for last-time buys & end-of-life component tracking.
• Provide product roadmap guidance to Product Stewardships to drive appropriate product pipeline planning.
• Execute yearly business plan tactics as outlined by Global Marketing leadership.
• Address regional/customer questions and manage communication of supply issues to OEM & regional marketing partners.
• Support other on-going product management activities including SKU rationalization and phase-in/out planning.
• Build influential partnerships across regional marketing, sales, R&D, medical affairs, regulatory affairs, HEPR and other groups to ensure the global operating plan is achieved.
• Contribute to an environment of collaboration, trust, achievement and high engagement.
• Other duties as assigned with or without accommodation.

Benefits

• Health, Dental and vision insurance
• Health Savings Account
• Healthcare Flexible Spending Account
• Life insurance
• Long-term disability leave
• Dependent daycare spending account
• Tuition assistance/reimbursement
• Simple Steps (global well-being program)
• Incentive plans
• 401(k) plan plus employer contribution and match
• Short-term disability
• Paid time off
• Paid holidays
• Employee Stock Purchase Plan
• Employee Assistance Program
• Non-qualified Retirement Plan Supplement (subject to IRS earning minimums)
• Capital Accumulation Plan (available to Vice Presidents and above, or subject to IRS earning minimums)