Optical Manager Jobs

About The Position

Requirements

• Minimum of 2 years of optical experience, or optical licensure.
• Minimum of 3 years of sales experience, with a proven track record of sales growth, sales skills, and accountability for results.
• Demonstrated ability to deliver an outstanding experience through direct patient interaction, with a proven conversion rate of at least 80%.
• Proven experience and results in a retail or customer service establishment.
• Ability to identify, present, and implement decisive and creative solutions to grow the business.
• Ability to communicate enthusiastically and concisely to meet or exceed patient expectations.
• Ability to foster positive, results-oriented relationships with associates and doctors.
• Success in store merchandising and strong attention to detail and follow-up.
• Ability to manage priorities through adaptability and flexibility, multitask, and delegate to maximize patient interaction.
• Willingness to take calculated risks.
• Reliable attendance, reliable transportation, a valid driver's license, and ability to travel up to 30 miles from the primary store.
• Availability on Saturdays and during peak season.
• Bachelor's degree or comparable experience in retail operations; minimum of 3 years of retail experience.

Nice To Haves

• Computer experience preferred.

Responsibilities

• Drive profitable store sales by fostering a patient-focused retail culture and achieving sales plans and comparable-store growth.
• Prioritize exam growth daily, weekly, and monthly through community outreach, patient communication, and creative social media marketing.
• Analyze business performance and drive KPI improvement and positive year-on-year comparable-store contribution.
• Manage gross margin in accordance with company standards.
• Train, develop, recruit, and retain high-performing associates, using daily practice, role-playing, two-way coaching, and proactive manpower planning.
• Develop administratively skilled associates who can support daily operational tasks.
• Build strong professional relationships with doctors and ensure appropriate coverage and quality of doctor hours.
• Implement initiatives to increase the number of exams and conversion of exams to sales.
• Participate in business planning and business updates.
• Promote patient satisfaction and retention, including through survey responses.
• Ensure stores are merchandised and presented according to standards, including planograms, signage, cleanliness, housekeeping, and associate attire.
• Maintain service quality through customer follow-up, accurate measurements, correct pricing and point-of-sale entry, realistic delivery-time quotes, on-time readiness, and monitoring remake and return rates.
• Maximize managed vision care relationships and sales opportunities.
• Implement approved marketing programs on time and execute signage and promotions according to company standards.
• Execute operational safety and maintenance procedures, including security systems, posted safety information, fire extinguishers, door locks, housekeeping, carpet, storefront windows, lighting, and store safety.
• Maintain excellent reliability and attendance, dependable transportation, and a valid driver's license; travel up to 30 miles from the primary store and be available Saturdays and during peak season.