Marketing Director Jobs

About The Position

Requirements

• Bachelor’s degree with a minimum of 10 years of relevant industry experience with 5+ years of marketing experience
• Strong understanding of the US healthcare landscape, access and reimbursement pathways, and organized customer decision making models
• Clear understanding of the post-prescription process and patient journey with a track record of proposing strategic interventions that improve patient access
• Demonstrated ability to understand customer needs, extract key insights, and translate these into meaningful strategies, programs and in market results
• Proven track record of leading and managing cross-functional teams and professional agencies including monitoring budgets
• Strong communication skills, ability to mobilize key stakeholders, and influence without authority across a broad cross-functional team
• Proven experience working with customer-facing colleagues and their leadership
• Demonstrated ability to work autonomously, effectively manage multiple important priorities and flexibility to adapt to changing priorities
• Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers, develop and coach others, oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact
• Permanent work authorization in the United States.

Nice To Haves

• MBA or other advanced degree
• Experience in dermatology, immunology, or other competitive specialty therapeutic areas
• Breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers, develop and coach others, oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact
• Experience working with field access and reimbursement teams and supporting through resources and collaboration with legal, compliance, digital, and operations
• Previous payer, access, or other organized customer marketing or sales experience

Responsibilities

• Drive development of the atopic dermatitis access strategy including payer coverage, SPP fulfillment, patient support, and field messaging execution
• Lead the development of access messaging tactics and supplemental selling resources for the Atopic Dermatitis franchise for sales, field reimbursement, and key account management
• Define and monitor key access KPIs and use data and AI to optimize strategy and field execution
• Design market access field training sessions and maintain close relationship with field leadership
• Organize field input teams for both field sales and field access, partner with both teams for POAs, and attend district and regional meetings as necessary to drive execution
• Lead dermatology franchise interactions with the field reimbursement team including the development of non-promotional resources, trainings, platforms, and strategic partnership
• Evolve office staff engagement and messaging strategy in peer-to-peer, non-personal promotion, and field interactions following close partnership with legal, compliance, and regulatory
• Partner with Patient Services colleagues to identify and implement hub initiatives to enable patient access
• Work with USMA payer marketing to identify opportunities to grow and communicate formulary coverage to all field colleagues
• Lead access congress strategy for Dermatology franchise including those for biologic coordinators, HCPs, and clinical pharmacists as appropriate
• Ensure appropriate communication, integration and collaboration across Payer, Consumer and HCP strategy and tactical plans

Benefits

• 401(k) plan with Pfizer Matching Contributions
• Additional Pfizer Retirement Savings Contribution
• Paid vacation, holiday and personal days
• Paid caregiver/parental and medical leave
• Health benefits to include medical, prescription drug, dental and vision coverage
• Relocation assistance may be available based on business needs and/or eligibility.