About The Position

This position supports the development and execution of marketing strategies and tactics for the Ozurdex therapy area at the Global, Areas, and Country-Affiliate levels. The Associate Director collaborates with a broad cross-functional team, including market access, medical affairs, regulatory, legal, health economics, public affairs, medical and regulatory review, patient relations, business insights, OEC, and global learning. The role generates marketing insights, identifies commercial opportunities, and develops initiatives and communication strategies that advance Ozurdex brand objectives. It leads marketing activities and supports affiliates with HCP promotion, manages budgets and resources, and works with vendors, agencies, marketing directors, business leaders, and external partners to develop and execute plans that achieve business goals.

Requirements

  • Bachelor's degree required.
  • Proven marketing experience with increased proficiency in all marketing skills.

Nice To Haves

  • MBA or MSc preferred.
  • Previous cross-franchise or cross-channel marketing experience preferred.
  • Experience in Ophthalmology or the Ozurdex therapeutic area highly preferred.
  • Sales experience preferred.

Responsibilities

  • Generate marketing insights to inform Ozurdex strategic and tactical plans.
  • Identify commercial opportunities that advance Ozurdex brand objectives and goals.
  • Create and drive multi-stakeholder initiatives within the overall Ozurdex brand strategy and lead communication strategy.
  • Develop marketing tools and resources to optimize impact and efficiently navigate the formal approval process.
  • Lead marketing activities, including segmentation, targeting, positioning, promotional materials and tactics, advertising, and promotion within the assigned budget.
  • Support affiliates with innovative and impactful Ozurdex HCP promotion strategies and tactics.
  • Manage budgets and maximize resources for the Ozurdex portfolio.
  • Contribute to AbbVie's leadership position in Ozurdex.
  • Manage projects and collaborate with vendors and agencies to lead creative and communication strategies.
  • Collaborate with Marketing Directors and business leaders to build, manage, and execute marketing plans that achieve business objectives and goals.
  • Contribute to the business and marketing planning process within the area of responsibility.
  • Partner with cross-functional teams and develop external partnerships in Ozurdex.
  • Influence business leaders and collaborate cross-functionally to deliver business results.

Benefits

  • Paid time off, including vacation, holidays, and sick leave.
  • Medical, dental, and vision insurance for eligible employees.
  • 401(k) for eligible employees.
  • Eligible to participate in long-term incentive programs.
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