About The Position
This position supports the development and execution of marketing strategies and tactics for the Ozurdex therapy area at the Global, Areas, and Country-Affiliate levels. The role collaborates with cross-functional partners, including market access, medical affairs, regulatory, legal, health economics, public affairs, medical and regulatory review, patient relations, business insights, OEC, and global learning. It contributes to brand objectives, business and marketing plans, and AbbVie’s leadership position in Ozurdex.
Requirements
- Bachelor’s degree.
- Proven marketing experience with increased proficiency in all marketing skills.
Nice To Haves
- MBA or MSc.
- Previous cross-franchise or cross-channel marketing experience.
- Experience in Ophthalmology or the Ozurdex therapeutic area.
- Sales experience.
Responsibilities
- Generate marketing insights that inform strategic and tactical plans for Ozurdex.
- Identify commercial opportunities to advance Ozurdex brand objectives and goals.
- Create and drive multi-stakeholder initiatives as part of the overall Ozurdex brand strategy, and lead communication strategy.
- Develop marketing tools and resources to optimize impact and efficiently navigate the formal approval process.
- Lead marketing activities, including segmentation, targeting, positioning, promotional materials and tactics, advertising, and promotion within the assigned budget.
- Support affiliates with HCP promotions through innovative and impactful Ozurdex strategies and tactics.
- Manage budgets and maximize resources for the Ozurdex portfolio.
- Contribute to AbbVie’s leadership position in Ozurdex.
- Manage projects and collaborate with vendors and agencies to lead creative and communication strategies.
- Collaborate with Marketing Directors and business leaders to build, manage, and execute marketing plans that achieve business objectives and goals.
- Contribute within the area of responsibility to the business and marketing plans process.
- Partner with cross-functional teams and develop external partnerships in Ozurdex.
- Influence business leaders and collaborate cross-functionally to deliver business results.
Benefits
- Paid time off, including vacation, holidays, and sick leave.
- Medical, dental, and vision insurance for eligible employees.
- 401(k) for eligible employees.
- Eligibility to participate in long-term incentive programs.
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What This Job Offers
Job Type
Full-time
Career Level
Director
