Marketing Director Jobs

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About The Position

The Director of Sales and Marketing is responsible for developing and securing group business for a hotel owned and operated by an independent franchisee. The role targets new market segments, corporate clients, tour operators, and event planners while maintaining existing accounts to encourage repeat business. It negotiates proposals and contracts for room rates, food and beverage minimums, and meeting-space rentals, with a focus on profitable deals and hotel revenue. The position monitors competitor pricing, market trends, and industry demand, using tools such as STAR reports to adjust sales tactics. It collaborates with Revenue Management, Catering, and Front Office teams to coordinate group bookings and maximize property revenue. The Director maintains records in property management or CRM systems and presents sales performance metrics to executive leadership. Performance is measured in part by group revenue attainment, lead conversion, and group contract pricing that supports the hotel's average daily rate. The hotel is operated by an independent franchisee, which controls its employment practices and makes decisions about recruiting, hiring, salary, benefits, and compensation. The employee would be employed by the franchisee, not Hilton, and would receive compensation or benefits only if provided by the franchisee.

Requirements

  • Typically requires a bachelor's degree in Hospitality Management, Business Administration, or a related field.
  • Typically requires 2–5 years of sales experience in the hospitality or tourism industry.
  • Exceptional interpersonal, written, and presentation skills for pitching the property to high-profile corporate clients.
  • Strong negotiation and closing capabilities, with a sound understanding of financial margins and yield management concepts.

Responsibilities

  • Identify and target new market segments, corporate clients, tour operators, and event planners to build a pipeline of group business.
  • Maintain and develop existing client accounts to encourage repeat corporate travel and event business.
  • Draft proposals and negotiate room rates, food and beverage minimums, and meeting-space rentals to close profitable deals.
  • Monitor competitor pricing, market trends, and industry demand patterns, including through STAR reports, and adjust sales tactics accordingly.
  • Collaborate with Revenue Management, Catering, and Front Office teams to execute group bookings and maximize property revenue.
  • Maintain detailed records in hotel property management or CRM systems and present regular sales performance metrics to executive leadership.
  • Meet or exceed room-night and revenue quotas, convert prospective client inquiries into bookings, and secure group contracts at rates that protect or improve the hotel's average daily rate.

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Based on current job postings on Teal, the average Marketing Director salary in the US is approximately $142,000 per year, with a typical range of $71,000 to $270,000.
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