Senior Director, Global Marketing Cell Therapy

AstraZeneca • Santa Monica, CA

3d

About The Position

Within AstraZeneca’s Cell Therapy Enterprise, the Senior Director, Global Marketing, Cell Therapy will help shape and drive global commercial strategy for the cell therapy portfolio across multiple indications. Reporting to the Global Commercial Head for Cell Therapy, the role translates emerging evidence, patient needs, and market insights into differentiated development and commercialization strategies. The portfolio spans hematology, oncology, autoimmune disease, and rare diseases.

The role shapes early commercial strategy for a cell therapy asset or disease area and partners across Research & Development, Clinical, Medical, Market Access, Regulatory, Manufacturing, Supply, and country teams. It helps define treatment delivery models, patient pathways, launch capabilities, and go-to-market strategies, embedding commercial considerations throughout development. The successful candidate will bring strategic and enterprise thinking, commercial acumen, and the ability to turn ambiguity, unmet need, evidence, and market dynamics into clear development and commercialization choices.

This position suits someone energized by building a playbook for a new modality, able to move between data-driven brand strategy and hands-on execution, partner effectively without full authority, and translate ambiguity into a clear point of view.

Requirements

• Minimum 8 years of experience in the pharmaceutical and/or healthcare industry across brand marketing, sales, market research, analytics, strategic planning, or commercial leadership.
• Direct cell therapy, gene therapy, or advanced therapy experience.
• Experience leading multiple indications simultaneously.
• Broad global commercial experience, including pre-launch and launch.
• Experience shaping early commercial strategy and influencing development decisions for pre-launch or pipeline assets.
• Demonstrated use of insights to develop effective commercial strategies.
• Demonstrated ability to develop compelling business cases and influence senior stakeholders.
• Ability to manage multiple priorities simultaneously with a high degree of autonomy.
• Bachelor’s degree in a relevant scientific discipline.

Nice To Haves

• Global experience across major markets.
• MBA, PhD, PharmD, or another advanced degree.

Responsibilities

• Develop the global brand strategy and launch plan for Cell Therapy, including positioning, promotional strategy, and the go-to-market model.
• Build the global capabilities, customer journeys, and treatment delivery models required to support launch readiness and execution.
• Translate global strategy into clear implementation plans for regions and priority markets.
• Partner with Medical, Market Access, Patient Affairs, Clinical, Regulatory, Analytics & Insights, Manufacturing, Supply, and country teams to align development and commercialization plans.
• Integrate commercial insights—including market opportunity, customer needs, competitive positioning, pricing, access, and treatment-delivery considerations—into development, regulatory, and portfolio decisions.
• Serve as the commercial subject matter expert, enabling markets and cross-functional partners to execute the strategy and launch playbook.
• Track launch readiness, site activation, treatment delivery, customer experience, and other relevant KPIs; provide performance insights and recommendations.
• Maintain brand consistency across marketing initiatives and communications.
• Manage the global brand budget and optimize resource allocation.
• Manage relationships and budgets with external agency partners to execute the brand and launch strategy.

Benefits

• Short-term incentive bonus opportunity.
• Eligibility to participate in an equity-based long-term incentive program for salaried roles.
• Retirement contribution for hourly roles.
• Commission payment eligibility for sales roles.
• Qualified retirement program (401(k) plan).
• Paid vacation and holidays.
• Paid leaves.
• Health benefits including medical, prescription drug, dental, and vision coverage, subject to applicable plan terms and conditions.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior