Assistant Director, Marketing and Fan Engagement

University of Northern Colorado•Greeley, CO
•$56,000 - $56,000

About The Position

The Assistant Director, Marketing and Fan Engagement supports the intercollegiate athletics program by coordinating and helping develop, implement, and activate comprehensive marketing and ticket sales plans. The role includes sponsorship implementation, social media, fan engagement, and organizational branding outreach. It serves as a marketing contact for the athletics department and oversees marketing and fan engagement activities for assigned sports. The position works with student groups, campus organizations, faculty, and staff to promote athletics games and events across campus. It also works with the local community, sponsors, donors, and alumni to market events and create the fan experience, including revenue-generating efforts such as ticket sales. The role is also responsible for game-day production and promotions, special events and community service, and supporting an internship and student-worker program.

Requirements

  • Bachelor’s degree in a field such as Marketing or Sports Management.
  • At least two years of experience in college athletics, sports marketing, or a related field; student and/or graduate assistant employment will be considered.
  • Valid U.S. work authorization at the time of application; the university cannot provide H-1B sponsorship.
  • Satisfactory completion of a background check and educational check after a conditional offer.
  • Successful candidate must submit original transcripts within one month of hire.

Nice To Haves

  • Master’s degree or equivalent experience.

Responsibilities

  • Develop, manage, and execute marketing and ticket sales plans for assigned sports and events, emphasizing season, single-game, and group ticket sales, social media, fan experience, and game presentation.
  • Prepare and coordinate game-day production and promotions for assigned sports, including music selection and game scripts integrating public address, video board, spirit squads, mascot, and bands when applicable.
  • Plan, coordinate, and implement special events and community service for UNC Athletics.
  • Assist in building and managing an internship and student-worker program to increase the productivity and capabilities of the Marketing & Fan Engagement unit.
  • Serve as a marketing contact for the athletics department and oversee marketing and fan engagement activities for assigned sports.
  • Work with student groups, campus organizations, faculty, and staff to promote athletics games and events to the campus community.
  • Work with the local community, sponsors, donors, and alumni on marketing, ticket sales, and creating the fan experience.
  • Perform other miscellaneous duties.

Benefits

  • Health insurance
  • Dental insurance
  • Vision insurance
  • Life insurance
  • Long-term disability insurance
  • Defined contribution retirement plans for full-time positions
  • Sick leave
  • Other leave options may be available based on position
  • Tuition waiver benefits for full-time employees
  • Undergraduate dependent tuition grants of up to 50% of in-state tuition charges for eligible dependents and spouses of employees employed at 0.5 FTE or above
  • Other benefits may be available based on position
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