Executive Director, Head of Marketing, Endocrinology

Vertex Pharmaceuticals•Boston, MA
•Hybrid

About The Position

The Executive Director, Marketing / Head of Marketing, Endocrinology defines and leads Vertex’s endocrinology marketing strategy across multiple assets. The role develops a deep understanding of the treatment landscape, customer and patient needs, and Vertex’s market position; sets strategic and performance goals; and leads portfolio-wide execution. As a people manager, this position is accountable for the marketing budget and for building, developing, and leading a high-performing team. The role oversees brand planning, launch readiness, lifecycle activities, and strategic and tactical plans for healthcare professionals and other relevant audiences. It partners with cross-functional teams to develop external promotional materials and communications, generates market and customer insights, develops forecasts, monitors performance and return on investment, and adapts plans and resources accordingly. The position also coaches and develops team members and works across Medical Affairs, Market Access, Sales, Commercial Operations, and other functions to support business goals. Vertex encourages continuous learning about AI, technology, automation, and industry trends. The company seeks people who bring an external perspective, curiosity, and sound judgment, and who thoughtfully adopt new capabilities to improve decision-making, innovation, efficiency, and patient outcomes.

Requirements

  • Bachelor’s degree in marketing, business, a scientific discipline, or a related field.
  • Typically 12 years of relevant work experience, including 5 years of management or supervisory experience, or an equivalent combination of education and experience.
  • Extensive experience in pharmaceutical marketing or a closely related field, such as pharmaceutical sales or agency marketing.
  • Ability to define strategy for a complex pharmaceutical brand or portfolio.
  • Ability to translate customer, patient, and market insights into actionable marketing plans.
  • Strong analytical and strategic judgment, including experience with performance measurement, forecasting, resource allocation, and return-on-investment assessment.
  • Understanding of the relationship between market dynamics, business drivers, and revenue.
  • Experience leading cross-functional work and developing external pharmaceutical communications.
  • Strong people leadership skills, including coaching, performance management, and career development.
  • Proficiency with Microsoft PowerPoint, Excel, and Word.

Nice To Haves

  • Endocrinology experience.

Responsibilities

  • Define the endocrinology marketing strategy and oversee brand planning, launch readiness, and lifecycle activities, as applicable.
  • Lead development and execution of strategic and tactical plans for healthcare professionals and other relevant audiences.
  • Oversee creation of external promotional materials and communications in partnership with appropriate cross-functional review teams.
  • Develop short- and long-term forecasting assumptions informed by market dynamics and business drivers.
  • Generate and synthesize insights from healthcare professionals, patients, caregivers, market research, and advisory boards to identify opportunities and inform decisions.
  • Partner with Medical Affairs, Market Access, Sales, Commercial Operations, and other functions to align plans and support business goals.
  • Establish performance measures, monitor results, evaluate return on investment, and adjust plans and resources accordingly.
  • Lead, coach, and develop marketing team members; foster collaboration, accountability, and professional growth.
  • Manage the marketing budget and lead a high-performing team.

Benefits

  • Annual bonus and annual equity awards.
  • Medical, dental, and vision benefits.
  • Generous paid time off, including a week-long company shutdown in the summer and winter.
  • Educational assistance programs, including student loan repayment.
  • Commuting subsidy.
  • Matching charitable donations.
  • 401(k).
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