Head / Director of Marketing

Pear VC

2d•$150,000 - $175,000•Remote

About The Position

Endless Commerce is hiring a marketing leader to set the company’s marketing strategy and manage the team responsible for execution. The role focuses on increasing Endless Commerce’s visibility among consumer brands and establishing it as a recognized name in omnichannel operations, including EDI, ERPs, and just-in-time inventory. The successful candidate will work across strategy and hands-on execution in a fast-moving, collaborative team. The Head or Director of Marketing will develop the channel mix and campaign plan across LinkedIn, email, paid media, and events; manage the Marketing Manager and freelance video and copywriting support; oversee a fractional paid media resource and the paid budget; and select and lead events and trade shows. The role also collaborates with the executive producer and editor of Commerce is Chaos on the company’s presence in that media property, owns marketing attribution and reporting, and uses conversion insights to shape positioning. The first priority is the trade show season beginning in February. Other success measures include stronger brand recognition among consumer brands, effective collaboration with Commerce is Chaos, and improved marketing strategy and organization for the fast-moving team. The position is full-time and remote, reports to the CEO, and offers a base salary of $150,000–$175,000 and a full benefits package including healthcare and 401(k).

Requirements

Experience leading marketing for a team and setting its strategy.
Experience managing people.
Knowledge of the consumer brand industry and a strong point of view on how a B2B SaaS business in the operations space can stand out.
Enjoys both strategy and execution.
Enjoys moving fast with a small team.

Responsibilities

Set marketing strategy and manage the team carrying it out.
Develop the channel mix and campaign plan across LinkedIn, email, paid media, and events.
Work closely with the Marketing Manager and manage freelance video and copywriting support.
Manage the fractional paid media resource and own the paid budget.
Choose trade shows, build event budgets, and be accountable for event outcomes and integrated online/offline strategy.
Collaborate with the executive producer and editor of Commerce is Chaos on when and how Endless Commerce is featured.
Own marketing attribution and reporting, including measurement of channel output and customer acquisition costs.
Turn conversion insights into positioning.
Drive strategy and organization to help the team remain focused and productive.