Marketing Director Jobs

About The Position

Requirements

• 8-10+ years of experience in field marketing, brand marketing, retail merchandising, or hospitality marketing, with proven success in multi-site or client-facing environments.
• Advanced proficiency in Canva and working knowledge of Adobe InDesign, with the ability to produce field-ready signage, toolkits, and presentation materials.
• Demonstrated ability to think both creatively and strategically, balancing brand vision with operational execution.
• Proven success working in fast-paced, matrixed environments with internal and external partners.
• Excellent written and verbal communication skills, including client presentations, team training, and executive-facing storytelling.
• Strong interpersonal skills with the ability to build trust across operators, clients, and senior leadership.
• Solid understanding of social and digital marketing fundamentals and the ability to guide teams on best practices.
• Exceptional time management and prioritization skills, with the ability to manage multiple initiatives at once.
• Strong command of Microsoft Office, especially PowerPoint, for executive-ready presentations.
• Collaborative, solutions-oriented leader with a hands-on, can-do mindset.
• Willingness to travel approximately 70% across the West Coast and national accounts as needed.
• Ability to work in person four days per week to support field teams and client needs.

Nice To Haves

• Bachelor’s Degree in Marketing, Business, Hospitality Management, or a related field strongly preferred.
• Experience in contract dining services, food service, retail, or multi-unit hospitality environments strongly preferred.

Responsibilities

• Translate LifeWorks brand and growth strategies into actionable, scalable marketing programs across cafés, catering, markets, and events.
• Lead and activate a Marketing Champion Network across client accounts, building training, tools, and peer communities that drive consistent execution.
• Partner cross-functionally with culinary, operations, design, procurement, and communications to align marketing initiatives with enterprise goals.
• Develop and deliver onboarding and ongoing training for site leaders and front-line teams focused on brand standards, merchandising, and execution excellence.
• Create and maintain toolkits, signage standards, event setup guides, and seasonal activation playbooks to support field adoption.
• Establish reporting tools to measure marketing effectiveness, champion engagement, and program impact.
• Partner with the Field Marketing Director to analyze performance data and translate insights into action.
• Develop presentations and storytelling assets that communicate results to clients and senior leadership.
• Work directly with operators to create and implement signage, marketing collateral, and merchandising plans aligned with LifeWorks and client brand standards.
• Provide hands-on, on-site support for café and catering launches, special events, promotions, and seasonal activations.
• Support the field with smallwares ordering, display materials, and setup needs to ensure teams are equipped to execute marketing programs.
• Assist with product merchandising and visual presentation standards across accounts.
• Support marketing and programming for cafés, catering, and pantry programs to drive participation and revenue.
• Build strong relationships with clients and internal stakeholders, presenting new ideas and activation plans aligned with business goals.
• Conduct regular site visits to audit execution, gather feedback, and identify opportunities to elevate the on-site experience.
• Protect the integrity of both LifeWorks and client brands in all communications, materials, and activations.

Benefits

• medical
• dental
• vision
• work/life resources
• retirement savings plans like 401(k)
• paid days off
• parental leave
• disability coverage