Sales Representative Jobs

About The Position

Requirements

• 3+ years of field sales, outside sales, or account management experience required
• Proven track record of meeting or exceeding sales targets through direct customer engagement
• Exceptional interpersonal and relationship-building skills — warm, confident, and persuasive in face-to-face customer interactions
• Natural upseller with the ability to read a customer’s needs and present the right product at the right moment
• Highly self-motivated and disciplined — able to manage a full field schedule independently without daily supervision
• Strong organizational and time management skills to maximize daily territory coverage
• Comfortable using CRM tools, order management apps, and mobile communication platforms in the field
• Valid driver’s license and reliable transportation required; mileage reimbursement provided

Nice To Haves

• Bachelor’s degree in Business, Sales, Marketing, or a related field preferred (or equivalent experience)
• Experience in fresh produce, food distribution, ethnic grocery, or perishable goods strongly preferred
• Experience selling to multicultural retail, independent grocery, or restaurant accounts a significant plus
• Bilingual in English and Spanish strongly preferred; English/Hindi or English/Gujarati a significant plus

Responsibilities

• Spend the majority of each working day visiting assigned key customer accounts in person — retail stores, grocery chains, restaurants, and foodservice operators
• Conduct structured, purposeful visits with each customer focused on reviewing their current orders, identifying gaps, and maximizing sales opportunity
• Build genuine, trust-based relationships with store owners, buyers, and decision-makers through consistent, professional, and value-driven in-person presence
• Assess in-store product displays, shelf conditions, and inventory levels to proactively identify upsell and add-on opportunities
• Maintain a structured daily visit schedule organized by territory and account priority, maximizing time in front of customers
• Actively upsell additional products, higher quantities, seasonal items, and promotional offerings to existing customers during every visit
• Take customer orders in person using Om Produce’s order management tools or direct communication channels
• Introduce new products, featured items, and available deals that align with each customer’s business and buying patterns
• Drive incremental volume by understanding what customers are currently buying elsewhere and presenting Om Produce’s competitive advantages
• Follow up on previous visit commitments and ensure customers are satisfied with their orders and delivery experience before upselling further
• Leverage festival, seasonal, and promotional calendars to pre-book large orders ahead of peak demand periods
• Own and manage a defined portfolio of key accounts, serving as their primary Om Produce contact and relationship owner
• Understand each key account’s business deeply — their customer base, buying patterns, category needs, and competitive pressures
• Develop account-specific growth plans that identify opportunities to increase volume, expand product categories, and deepen the relationship
• Resolve customer concerns, delivery issues, or quality complaints on the spot or in coordination with the inside sales and operations teams
• Maintain detailed account notes and visit logs in the CRM system after every customer interaction
• Gather and report competitive intelligence from the field including competitor pricing, product gaps, service issues, and customer sentiment
• Stay current on Om Produce’s full product catalog, availability, and pricing so every customer conversation is informed and relevant
• Share market feedback, customer requests, and product trend observations with the Purchasing and Sales teams regularly
• Coordinate with the Inside Sales team to ensure all field-taken orders are entered accurately and confirmed for fulfillment
• Communicate special customer requests, substitution approvals, and order notes clearly to the inside team after each visit
• Follow up with customers post-delivery to confirm satisfaction and reinforce the relationship for the next order
• Collaborate with Purchasing to stay informed on product availability, so upsell conversations in the field are always grounded in what Om Produce can actually deliver
• Log all customer visits, orders taken, and upsell activity in the CRM system daily
• Submit weekly field activity reports to the VP of Sales including accounts visited, orders generated, upsell wins, and pipeline updates
• Track personal sales performance against monthly and quarterly revenue targets and adjust field strategy as needed
• Participate in weekly sales team meetings to share field insights and align on priorities

Benefits

• mileage reimbursement provided