Marketing Specialist Jobs

About The Position

Requirements

• Degree in marketing, computer science, business, or a related field
• Proficient knowledge of digital marketing automation or other marketing technology ( HubSpot required)
• Demonstrated experience using technology & marketing expertise to drive process and performance improvements
• Proven ability to manage multiple, competing priorities simultaneously
• High attention to detail is a natural characteristic
• Positive can-do attitude with strong initiative and follow-through
• A proactive mindset - anticipating issues and initiating improvements rather than waiting for them to surface
• Insatiable appetite to learn and grow
• Excellent written & verbal communication skills, with a proven ability to deliver messages in a manner that is clear, effective, and engaging
• Strong level of business English

Nice To Haves

• Salesforce experience, particularly with HubSpot–Salesforce sync, is a plus
• Hands-on experience or a strong interest in applying AI to marketing operations is a significant plus
• Familiarity with predictive lead scoring, data enrichment, and custom-coded workflow actions is highly valued

Responsibilities

• Be responsible for the configuration, maintenance, and continuous optimization of marketing systems, with a proactive mindset toward scalability and performance
• Contribute to transformational initiatives leveraging AI - including AI-powered workflows, AI agents, and emerging AI capabilities to automate processes, improve efficiency, and unlock new value for the marketing team
• Support and continuously improve the HubSpot–Salesforce sync, ensuring data integrity, reliable lead flow, and alignment between platforms
• Build and refine predictive lead scoring models to enable smarter prioritization and higher conversion
• Take a proactive approach to workflow monitoring and error resolution, particularly around MQL qualification and lead assignment/delivery, minimizing disruptions
• Leverage data enrichment and custom-coded actions within workflows to extend platform capabilities and deliver advanced automation
• Create, manage, and document system processes, and train all users on best practices
• Maintain and refine core items such as CRM records, properties, lists, workflows, user management, and GDPR compliance
• Implement lead scoring practices, lead sources, chatbots, and marketing automation tactics to drive higher conversion
• Manage data imports according to campaign requirements, ensuring data accuracy, hygiene, and proper segmentation
• Be responsible for data security and governance for information flowing in and out of the marketing systems
• Partner with internal teams to identify pain points, prioritize enhancements, and communicate improvements for core marketing systems
• Drive cross-platform integrations (Salesforce included) and collaborate with other system administrators and internal data teams
• Stay up-to-date on data & technology changes (internal and external), including AI advancements, that can impact the marketing technology stack
• Be part of the evaluation of future technology solutions to meet the evolving challenges of the marketing team

Benefits

• Healthcare insurance
• Wellness that works for you – from gym memberships to mental health support, we’ve got you covered.
• Time off that counts – whether it’s a vacation, your birthday, or just a day to recharge, we believe in balance.
• meal vouchers (ticket restaurant)
• transport allowances
• extended parental leave
• Career Growth – We’re growing, and so can you! You’ll find lots of chances to learn, develop, and explore new paths—whether within your team or through cross-functional projects.
• A Truly Global Team – Work with talented people from all over the world in a diverse and inclusive environment.
• Remote work and flexible hours