Specialist - Marketing (Utility)

Wesco • Pittsburgh, PA

1d • $58,775 - $76,407

About The Position

As the Specialist - Marketing, you will execute marketing programs and develop sales enablement materials supporting the utility markets. You will partner with Sales, subject matter experts, and cross-functional marketing teams to translate technical solutions and business priorities into clear, compelling customer-facing content and sales enablement resources. You will produce high-quality marketing and sales tools with increasing independence while ensuring accuracy, brand consistency, and timely delivery.

Requirements

• Associate degree (U.S.) or College Diploma (Canada) in Marketing, Communications, Business, or a related field.
• 2–4 years of relevant marketing experience.
• Demonstrated experience developing sales enablement materials and customer-facing presentations.
• Strong PowerPoint skills, including presentation development, visual storytelling, and organizing complex information clearly.
• Strong writing and editing skills, with the ability to translate technical or complex information into concise marketing and sales messaging.
• Working knowledge of multi-channel marketing tactics and associated tools.
• Strong attention to detail, organizational, communication, and execution skills.
• Ability to manage multiple priorities and collaborate effectively with Sales, technical subject matter experts, and cross-functional teams.
• Ability to travel 0%–25%.

Nice To Haves

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Marketing experience in the utility, energy, electrical, industrial, or infrastructure industries.

Responsibilities

• Execute assigned marketing programs, campaigns, and sales enablement initiatives supporting the utility markets.
• Develop PowerPoint presentations, customer-facing decks, sales tools, solution overviews, and other marketing collateral.
• Partner with Sales and subject matter experts to translate technical information and solution capabilities into clear, customer-focused messaging.
• Produce and coordinate content for digital campaigns, email, social, thought leadership, case studies, and sales communications.
• Maintain and update sales presentations and marketing materials to ensure content, messaging, and branding remain current and consistent.
• Coordinate inputs and deliverables across internal marketing partners, supplier partners, vendors, and other stakeholders.
• Manage project timelines, documentation, trackers, and workflows to ensure accurate and timely execution.
• Track marketing and customer engagement performance and contribute insights to improve campaigns and sales enablement materials.
• Support industry tradeshow and customer events as needed.

Benefits

• Paid time off may be available for eligible employees.
• Medical, dental, and vision coverage may be available for eligible employees.
• Retirement savings plans may be available for eligible employees.
• Eligible positions may include participation in a bonus or sales incentive plan, subject to applicable plan terms.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: Associate degree