Influencer Manager Jobs

About The Position

Requirements

• College degree or equivalent, with an emphasis in media and marketing.
• Prior experience in sales or business development, with a proven track record of meeting or exceeding targets.
• Strong understanding of social media, YouTube influencer culture, and gaming culture.
• Self-motivated and results-driven attitude.
• Basic proficiency with Excel, Google Slides, and HubSpot or an equivalent CRM.
• Ability to work with clients and build lasting relationships.
• Ability to think critically and create proposals tailored to a variety of clients.
• Existing connections to brands or agencies that participate in paid marketing campaigns.

Responsibilities

• Manage paid influencer marketing campaigns across assigned client accounts.
• Run creator campaigns primarily on YouTube and Twitch, and on platforms such as Kick, TikTok, Instagram, and X when required.
• Work directly with influencers to manage paid campaign activations and ensure deliverables, agreed terms, and deadlines are met.
• Brief influencers on campaign requirements and follow up on content and deadlines.
• Serve as the day-to-day contact for assigned clients, providing updates on creator confirmations, content status, and timing changes.
• Prepare post-campaign reports covering views, engagement, and results against client goals.
• Vet influencers for audience quality and brand safety, including reviewing past content that could pose a risk to clients.
• Review influencer content before publication against the brief, client brand guidelines, and approval requirements, and ensure paid partnerships are disclosed in line with applicable advertising rules and platform policies.
• Create influencer lists for client campaigns and proposals using Blackshore’s roster and sourcing additional leads as needed.
• Contact influencers with paid offers, request and organize audience analytics, and negotiate rates, availability, and timing.
• Help turn new client briefs into campaign plans.