Media Buyer Jobs

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Media Planner & Buyer

We Are Rosie•Palmetto, GA
•Remote

About The Position

An early-stage, AI-powered news and media startup is seeking a hands-on Media Planner & Buyer to lead paid social and programmatic campaigns that support audience growth and client programs. The role takes campaigns from brief to launch, working across strategy, setup, trafficking, quality assurance, pacing, testing, optimization, and reporting. The planner and buyer will translate campaign goals into audience, channel, and budget recommendations, and use performance data to make actionable recommendations. The role partners with audience, creative, and client teams and helps shape the startup’s media function as it grows. The successful candidate will identify recurring needs, propose processes, advise on future resourcing and the scope of a permanent hire, and explore ways to streamline workflows using AI tools and automations. It is a W2 contract at $55 per hour, expected to run ASAP through mid-January 2027, with potential to extend. The role is fully remote, 40 hours per week. Eastern or Central time zone availability is preferred, and some availability between Christmas and New Year’s is required.

Requirements

  • 7 to 10 years of experience leading and executing paid social and programmatic campaigns at an agency, media company, public affairs firm, or similarly fast-paced environment.
  • Current, hands-on expertise in Meta Ads Manager, LinkedIn Campaign Manager, and at least one programmatic platform such as The Trade Desk or StackAdapt.
  • Strong understanding of audience segmentation, geographic and contextual targeting, first-party data, retargeting, and the capabilities and limits of each platform.
  • Self-directed working style: able to identify what needs to happen, solve problems, flag risks early, and follow through with minimal oversight.
  • Strong analytical judgment and attention to detail, with the ability to manage multiple campaigns accurately under tight deadlines.
  • Entrepreneurial mindset and comfort with ambiguity, with an interest in creating structure rather than stepping into a predefined role.

Nice To Haves

  • Comfort with AI tools such as ChatGPT, Claude, or Gemini, and curiosity about using them to work smarter.

Responsibilities

  • Consult on audience strategies and build media plans for audiences including local readers, broad consumer segments, business leaders, policymakers, and opinion influencers.
  • Translate campaign goals into practical targeting, channel, and budget recommendations.
  • Contribute strategic thinking through memos, recommendations, and brainstorms with the team and founder.
  • Build, launch, manage, and optimize campaigns across Meta Ads Manager, LinkedIn Campaign Manager, and programmatic platforms such as The Trade Desk and StackAdapt.
  • Own campaign execution end to end, including setup, trafficking, quality assurance, budget pacing, testing, optimization, and reporting.
  • Deliver against campaign commitments for reach, impressions, engagement, and other goals.
  • Partner with audience, creative, and client teams to launch campaigns quickly and adapt as priorities shift.
  • Turn performance data into clear, actionable recommendations.
  • Identify when a request differs from the underlying need and address both.
  • Flag recurring needs, propose processes, and advise on future media resourcing, including the scope of a future permanent hire.
  • Look for ways to streamline workflows with AI, such as building agents or automations.

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Based on current job postings on Teal, the average Media Buyer salary in the US is approximately $89,000 per year, with a typical range of $50,000 to $118,000.
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