Marketing Manager Jobs

About The Position

Requirements

• At least 8 years of paid social experience at scale, with clear, measurable results.
• Hands-on experience with online video (OLV) and connected TV (CTV).
• Willingness to work as an individual contributor, remain hands-on in advertising accounts, and build campaigns without needing to manage a team.
• AI-native approach, with concrete examples of AI processes or agents personally built or developed with assistance that changed how work gets done.
• Strong creative judgment and a performance-first mindset while protecting the brand.
• Rigor with data and measurement, and comfort with incrementality, attribution, and marketing mix modeling (MMM) trade-offs.

Nice To Haves

• Experience advertising in healthcare or other regulated categories.

Responsibilities

• Own paid social on Meta end to end, including strategy, budget, buying, optimization, and scaling to efficient customer acquisition cost.
• Launch and scale premium video campaigns across online video (OLV) and connected TV (CTV), from test design through scaled, measurable programs.
• Lead creative strategy and testing with the internal Creative team, external agencies, and Product Marketing; shape concepts, write briefs, and establish quality standards.
• Build AI and agent workflows to automate and accelerate creative variation, campaign builds, quality assurance and pacing, reporting, and insights.
• Design incrementality tests, including holdouts and geographic tests, and use results to guide budget and creative decisions.
• Share learnings and AI playbooks to improve practices across Patient Growth.

Benefits

• Medical, dental, and vision coverage.
• HSA/FSA.
• 401(k), including a company match for 2027.
• Carrot Fertility reimbursement.
• Paid parental, medical, and caregiver leave.