Tour Guide Jobs

About The Position

Requirements

• Must be at least 21 years of age.
• Strong sales aptitude with the ability to confidently recommend wines, experiences, merchandise, and wine club memberships.
• Strong attention to detail and the ability to multitask, prioritize, and perform effectively in a fast-paced environment.
• Ability to work independently with minimal supervision.
• Demonstrated reliability, punctuality, and adherence to safety standards and operating procedures.
• Ability to learn and safely operate tractor tram and electric tram tour vehicles.
• Must possess and maintain a valid California driver's license.

Nice To Haves

• Two or more years of experience in tasting rooms, hospitality, luxury service, or retail sales, preferred.

Responsibilities

• Deliver exceptional hospitality by welcoming guests, presenting the winery portfolio, and conducting engaging wine tastings, tours, and educational experiences.
• Create personalized and memorable guest experiences through in-depth knowledge of wines, winemaking practices, viticulture, winery history, and brand storytelling.
• Conduct Biodynamic Tram Tours, Tribute Tours, seated tastings, and other elevated hospitality experiences as scheduled.
• Drive sales performance by promoting wine, merchandise, data capture and wine club memberships while confidently recommending products and experiences that align with guest interests.
• Meet or exceed individual and team sales, wine club acquisition, and guest engagement goals.
• Utilize point-of-sale (POS) system to accurately process wine and merchandise transactions while maintaining the highest level of integrity and accountability.
• Assist with the setup, breakdown, and cleaning of tasting, tour, and event spaces.
• Represent the winery at onsite and offsite events, ensuring exceptional guest experiences and professional brand representation.
• Assist guests with reservations, booking inquiries, and experience recommendations.
• Support retail operations by stocking supplies, maintaining merchandise displays, and ensuring tasting room and tour areas are clean and organized.
• Collaborate effectively with team members and leadership to deliver best-in-class hospitality and achieve business objectives.
• Represent Benziger Family Winery in a friendly, professional, positive, and knowledgeable manner at all times.

Benefits

• Hourly Pay Range: $20.00 per hour + tips and commissions