The Lead Tour Guide is a full-time role on Molson Coors’ Guest Relations Team in Milwaukee, Wisconsin. The position serves as a brand ambassador, sharing the history of the company’s family of brands through guided brewery tours. The Lead Tour Guide helps manage the team’s weekly schedule and policy and procedure manuals, leads evacuation training for new hires and quarterly team trainings, and serves as Manager in Charge by opening and closing the tour route and ensuring issues are handled swiftly and professionally. The role leads a team of 10–20 colleagues and supports their growth through career discussions and regular one-on-one conversations. As the primary on-site contact, the Lead Tour Guide addresses guest and staff concerns, safety matters, maintenance and housekeeping needs, and weather or evacuation situations. The role also supports smooth onboarding and team training, helps resolve issues involving smart lockers and scheduling and reservation systems, and contributes to the operation and improvement of tour and event spaces. The Lead Tour Guide delivers a one-hour scripted tour with informative and entertaining insights into brewery operations and history while maintaining a safe guest experience in accordance with company safety protocols. This position reports to the Supervisor of Tour Operations and works closely with the Guest Relations Teams. The role requires availability for nights, weekends, and holidays as needed, along with walking, standing or sitting for extended periods, stair and ladder navigation, and moderate lifting up to 50 pounds.
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Job Type
Full-time
Career Level
Manager
Education Level
High school or GED