Field Manager Jobs

About The Position

Requirements

• At least 7 years of experience in multi-channel B2B marketing planning and execution, with demonstrated ownership of multi-market portfolios.
• In-depth knowledge of multi-channel marketing, field marketing, campaign execution, and event strategy.
• Demonstrated experience working with stakeholders to execute national campaigns locally and support account-based, pipeline-focused, and brand-awareness programs.
• Prior experience using HubSpot and Salesforce.
• Experience mentoring and developing junior team members.
• Consistent success building and developing strong client relationships.
• Ability to responsibly explore and adopt firm-approved AI tools to enhance productivity and innovation.
• Openness to learning and applying emerging technologies, including AI and automation, in alignment with firm policies and client standards.
• Ability to travel on a limited basis to assigned markets and events.
• Bachelor’s degree in Marketing or a related field from an accredited university.

Nice To Haves

• Experience in professional services or finance and accounting.

Responsibilities

• Support marketing projects spanning multi-channel marketing programs, national campaign execution, and event strategy and execution.
• Contribute knowledge and best practices related to market planning, campaign execution, event strategy, and performance measurement.
• Provide clients with insights, industry-leading practices, and guidance on optimal solutions.
• Oversee project administration, including project setup, planning, budgeting, account management, and billing.
• Monitor industry trends and explain their potential impact on clients.
• Contribute to developing and implementing firm-approved AI-enabled client solutions in accordance with company policies and professional standards.
• Stay informed about emerging AI tools and techniques and collaborate with firm leadership to identify compliant opportunities to improve client solutions and internal processes.
• Mentor team members through coaching, ongoing feedback, and annual performance reviews, and support project teams in resolving complex issues.
• Build and nurture client relationships, understand business needs, identify new-business opportunities, and deliver high-quality service.
• Participate in attracting, interviewing, hiring, and retaining talent.
• Build relationships with practice and market leaders and contribute ideas and marketing best practices as a strategic business partner.
• Develop and execute multi-channel marketing plans aligned with firm strategy and market priorities.
• Grow brand awareness through local publications, associations, community organizations, social media, and other relevant channels.
• Lead local execution of national campaigns, identify target accounts with market leadership, and measure and report results.
• Partner with practice leaders to identify priority clients and prospects and develop local programs supporting pipeline and cross-selling goals.
• Manage market and event budgets and facilitate planning discussions with local leaders and stakeholders, including reporting on budgets and results.
• Coordinate with the other Field Marketing Manager to ensure consistency across markets, share best practices, and provide coverage as needed.
• Own signature and high-touch events from planning through day-of delivery, including audience strategy, targeted invite lists, outreach, follow-up, and coordination with supporting teams.
• Track and report campaign and event results—including attendance, engagement, and influenced pipeline—using HubSpot and Salesforce, and apply insights to future programs.
• Maintain event templates, checklists, and guidance, and coach market points of contact to support successful local events.