Brand Manager Jobs

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Digital Content Producer

Audacy, Inc.Minneapolis, MN
Onsite

About The Position

WCCO is seeking a talented multi-platform digital creator to originate and supervise the design and development of a variety of campaigns for all of our platforms. The Digital Content Producer helps bring the station’s on-air brand to life online; creating, curating, and publishing compelling digital content across web, social, and streaming platforms. This role is part storyteller, part strategist, and part digital journalist — connecting fans to the station’s shows, hosts, and community through smart, engaging, and timely digital work.

Requirements

  • 3-5 years of experience producing, editing, and distributing digital content
  • Solid current events judgment, ability to work under deadline with strong writing skills
  • Experience with content management/online publishing systems
  • Command of best practices on all social media platforms
  • Understands web and social analytics and how to interpret data
  • Experience using Adobe Creative Suite, including Photoshop, Canva and Audition, or other comparable photo and audio editing software

Nice To Haves

  • Bachelor’s degree preferred
  • You’re a digital-savvy creative who lives at the intersection of journalism and pop culture.
  • You love finding fresh ways to turn on-air moments into digital stories.
  • You understand that a radio station isn’t just on the dial — it’s everywhere the audience is — and you know how to make great local content shine across every screen and stream.

Responsibilities

  • Create and publish digital content (articles, video clips, podcasts, social posts, graphics, and more) that extend the reach of the station’s on-air programming.
  • Collaborate with show hosts and producers to identify daily and long-term content opportunities that enhance listener engagement online.
  • Write, edit, and optimize posts for the station website and social channels, ensuring strong headlines, SEO best practices, and consistent brand voice.
  • Produce and post audio/video segments for on-demand and social platforms (including podcast feeds, YouTube, Instagram, and TikTok).
  • Monitor analytics and performance metrics to track engagement, audience growth, and content effectiveness — adjusting strategies accordingly.
  • Contribute to social media strategy, helping shape how the station interacts with listeners and drives tune-in through digital storytelling.
  • Stay current on digital trends, local news, and cultural moments that align with the station’s identity and audience.
  • Support marketing and promotions with digital creative and event coverage when needed.

Benefits

  • a health care coordinator
  • medical
  • dental
  • vision
  • mental health
  • telemedicine
  • flexible spending accounts
  • health savings account
  • disability
  • life insurance
  • critical illness
  • hospital indemnity
  • accident insurance
  • paid time off (sick, flex-time away/vacation days, personal, parental, volunteer)
  • 401(k) retirement plan
  • legal assistance
  • life assistance program
  • identity theft protection
  • discounted home and auto insurance
  • pet insurance

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What This Job Offers

Job Type

Full-time

Career Level

Mid Level

Education Level

Associate degree

Number of Employees

501-1,000 employees

Career Resources

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Based on current job postings on Teal, the average Brand Manager salary in the US is approximately $116,000 per year, with a typical range of $65,000 to $175,000.
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