Senior Manager, Brand Advertising

Capital One • McLean, VA

3d • Hybrid

About The Position

Capital One is seeking a seasoned marketing leader to join its Brand Advertising Team. The Senior Manager serves as a strategic partner who drives integrated, multi-channel advertising campaigns that deliver business results, with deep expertise in advertising strategy, agency management, and creative development in partnership with agencies.

This hybrid position requires adherence to Capital One’s hybrid policy regarding on-site presence at the designated office location. The role is eligible for performance-based incentive compensation, which may include cash bonuses and/or long-term incentives. Capital One will not sponsor new employment authorization or provide immigration-related support for this position.

Requirements

• Bachelor’s degree or military experience.
• At least 7 years of experience in a marketing or advertising role.
• At least 2 years of experience managing, mentoring, or developing direct reports or junior team members.

Nice To Haves

• Master’s degree.
• At least 7 years of experience managing complex, integrated creative development across multiple channels, including video, audio, and digital.
• Significant experience managing senior-level stakeholders and day-to-day creative delivery and production planning and execution with creative and media agency partners.
• Significant experience balancing tactical execution with strategic leadership, managing granular details while driving medium- to long-term initiatives.
• Expertise in navigating regulatory requirements and advertising governance.
• Proven ability to translate complex data and market insights into actionable advertising strategies.
• Proficiency in G-Suite (Slides, Sheets, and Docs) and familiarity with advertising measurement tools such as Kantar and Brand Effects.
• Strong judgment, influence, and organizational skills, with a track record of driving cross-functional alignment, prioritizing independent tasks, socializing complex issues, and proactively identifying comprehensive solutions.

Responsibilities

• Lead creative brief development for integrated, multi-channel advertising strategies, including TV, print, display, radio, and out-of-home, to meet business objectives.
• Lead agency partners in executing the strategic vision, ensuring creative excellence and adherence to timelines and budgets.
• Serve as the primary advertising lead in collaboration with Brand Planning, Media, Sponsorships, Social, and Insights teams, driving cohesive, integrated brand campaigns across the organization.
• Use research, market data, and advertising effectiveness tools to support creative decisions and optimize campaign performance.
• Manage complex regulatory requirements and brand governance programs, ensuring creative assets meet compliance and quality standards.
• Lead process improvement across creative development, reporting, and knowledge sharing.
• Manage, mentor, or develop direct reports or junior team members.

Benefits

• Comprehensive health, financial, and other benefits supporting total well-being.
• Performance-based incentive compensation, which may include cash bonuses and/or long-term incentives.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior