Social Media Specialist Jobs

About The Position

Requirements

• 3 to 5 years of hands-on experience running and scaling paid social campaigns in a D2C eCommerce environment.
• Demonstrated success managing ads on Meta (Facebook and Instagram), TikTok, and/or Reddit.
• Experience managing campaigns across multiple brands, ideally in a global or multi-regional setup.
• Strong analytical skills and command of metrics including ROAS, CPA, AOV, CTR, CVR, and LTV.
• Comfort navigating large datasets and A/B test results to make data-backed decisions.
• Excellent organizational and project management skills, with the ability to manage competing priorities.
• Passion for performance marketing, experimentation, and continuous learning.

Responsibilities

• Build and execute paid social strategies to drive customer acquisition, retention, and revenue growth across Corsair’s brands.
• Tailor campaigns for global markets through localization and audience segmentation.
• Launch, monitor, and optimize full-funnel campaigns across social channels, covering awareness, engagement, and conversion.
• Own campaign KPIs, including ROAS, CPA, LTV, and scale targets.
• Collaborate with the creative team to brief, test, and refine advertising creative.
• Use structured testing and insights to inform creative strategy and innovation.
• Use first- and third-party data, custom audiences, lookalike audiences, and platform-native tools to improve targeting.
• Analyze performance data to identify insights and optimization opportunities.
• Produce weekly and monthly reporting decks that communicate findings and drive action.
• Test emerging ad formats, platform betas, and new acquisition channels, and monitor platform algorithm changes and best practices.
• Help manage paid media budgets and allocate spending efficiently by market and channel.