Social Media Manager Jobs in Los Angeles, CA

About The Position

Requirements

• Bachelor’s degree in Communications, Marketing, Journalism, Digital Media, Public Relations, or related field.
• Seven (7) or more years of progressive experience in digital marketing, social media, communications, brand management, or digital engagement.
• Demonstrated success managing multi-brand digital strategies and integrated marketing campaigns.
• Exceptional writing, editing, storytelling, and content development skills.
• Experience producing professional photography, video, and multimedia content.
• Strong knowledge of social media platforms, audience development strategies, analytics, email marketing, website management, and digital marketing best practices.
• Experience with Meta Business Suite, LinkedIn Campaign Manager, Google Analytics, Canva, Adobe Creative Suite, email marketing platforms, and content management systems.
• Excellent project management, organizational, and collaboration skills.
• Ability to manage multiple priorities in a fast-paced, mission-driven environment.

Nice To Haves

• Experience working within nonprofit, education, museum, cultural, advocacy, or mission-driven organizations.
• Experience supporting fundraising, donor engagement, and mission-based campaigns.
• Knowledge of CRM and marketing platforms such as Salesforce, Blackbaud, HubSpot, or similar systems.
• Experience with enterprise social media management platforms such as Sprout Social, Hootsuite, or Sprinklr.
• Experience with website analytics, SEO, digital accessibility, and conversion optimization.
• Passion for human rights, education, combating antisemitism, and advancing social impact.

Responsibilities

• Develop and execute a comprehensive digital engagement strategy that advances organizational priorities, increases audience growth, and supports fundraising, education, advocacy, museum attendance, and public awareness initiatives.
• Lead digital communications strategy across multiple organizational brands while ensuring consistent messaging, voice, and visual identity.
• Translate executive leadership priorities into compelling digital campaigns that strengthen engagement and expand organizational reach.
• Identify emerging digital trends, technologies, and opportunities that enhance organizational visibility and impact.
• Serve as the organization’s internal subject matter expert on digital communications, audience engagement, and social media strategy.
• Oversee strategy, content development, and performance across all organizational social media platforms, including Instagram, Facebook, LinkedIn, TikTok, YouTube, X, Threads, Bluesky, and emerging channels.
• Develop integrated content strategies and editorial calendars aligned with organizational priorities, campaigns, exhibitions, events, educational programming, and advocacy initiatives.
• Build and nurture online communities through meaningful audience engagement and timely responses.
• Monitor platform analytics and continuously optimize content strategies to maximize reach, engagement, and audience growth.
• Identify influencer, community, and partnership opportunities that expand digital visibility and strengthen organizational relationships.
• Lead integrated digital marketing campaigns supporting fundraising, donor acquisition, advocacy, museum attendance, educational initiatives, exhibitions, and organizational events.
• Develop audience segmentation strategies to effectively engage donors, educators, students, museum visitors, community partners, and supporters.
• Collaborate with Development, Education, Museum, and Communications teams to create coordinated multi-channel campaigns.
• Establish campaign objectives, performance metrics, and reporting frameworks that measure effectiveness and return on investment.
• Develop strategies that connect digital storytelling with organizational goals, audience growth, and mission impact.
• Lead the development of compelling digital storytelling that communicates the organization’s mission, programs, history, and impact.
• Produce original photography, videography, graphics, and multimedia content for digital campaigns, social media, events, and organizational initiatives.
• Capture photography and video at organizational events, educational programs, leadership engagements, museum activities, and community events.
• Produce short-form and long-form video content, including interviews, educational features, promotional campaigns, and mission-driven storytelling.
• Maintain digital asset libraries and establish creative standards that ensure consistent brand representation.
• Partner with internal teams to identify opportunities for impactful storytelling across digital platforms.
• Develop and manage paid digital advertising strategies across Meta, LinkedIn, Google, YouTube, and other digital platforms.
• Create targeted campaigns that increase donations, event participation, audience acquisition, website traffic, and email list growth.
• Monitor campaign performance and optimize advertising strategies based on key performance indicators and return on investment.
• Manage digital advertising budgets and provide ongoing performance analysis and recommendations.
• Identify opportunities to expand audiences through digital acquisition strategies.
• Lead integrated digital marketing and communications efforts supporting the Museum of Tolerance (MOT), Mobile Museums of Tolerance, and affiliated educational initiatives.
• Develop strategies that increase awareness, engagement, attendance, and mission impact through coordinated digital communications.
• Develop and execute email marketing strategies supporting audience engagement, event promotion, exhibitions, educational programming, fundraising initiatives, and organizational campaigns.
• Manage email marketing campaigns from concept through execution, including audience segmentation, content development, scheduling, testing, performance tracking, and optimization.
• Partner with Communications, Development, Education, Museum, and Program teams to create targeted email journeys that effectively engage donors, educators, students, visitors, community partners, and supporters.
• Develop strategies to grow and maintain email subscriber audiences while improving engagement metrics, including open rates, click-through rates, conversions, and overall campaign performance.
• Oversee website content strategy and digital marketing initiatives for the Museum of Tolerance and affiliated websites, ensuring content is accurate, timely, engaging, accessible, and aligned with organizational priorities.
• Collaborate with internal stakeholders and external website partners to improve website functionality, user experience, search visibility, content organization, and digital conversion pathways.
• Develop and implement digital campaigns promoting museum exhibitions, educational programs, community events, special initiatives, and mission-driven storytelling.
• Ensure alignment between social media, email marketing, website content, paid media, and broader communications campaigns to create a cohesive digital experience across all audience touch points.
• Analyze email, website, and digital campaign performance metrics to identify opportunities for growth and provide data-driven recommendations.
• Stay current on emerging digital marketing trends, email automation strategies, website technologies, accessibility standards, and audience engagement best practices.
• Partner with internal stakeholders and external vendors to improve website content, usability, accessibility, and overall user experience.
• Ensure website content aligns with integrated digital campaigns and organizational messaging.
• Identify opportunities to improve online engagement, event registration, educational resources, and digital conversion pathways.
• Support continuous optimization of digital experiences across organizational websites.
• Develop executive dashboards and performance reports providing actionable insights into digital engagement, audience growth, website traffic, campaign effectiveness, and fundraising performance.
• Analyze digital trends and recommend strategies that improve organizational outcomes.
• Present performance metrics, insights, and strategic recommendations to executive leadership.
• Utilize analytics to inform future content strategies and digital investments.
• Serve as a trusted communications partner to executive leadership by providing strategic counsel on digital communications and audience engagement.
• Collaborate across departments to support fundraising campaigns, advocacy initiatives, educational programming, museum exhibitions, and organizational events.
• Support crisis communications and develop timely digital messaging during rapidly evolving situations.
• Foster strong cross-functional relationships that enhance collaboration and organizational effectiveness.
• Improve digital workflows, content approval processes, and cross-functional collaboration.
• Implement best practices that increase operational efficiency and streamline digital production.
• Evaluate emerging technologies, platforms, and tools that improve digital communications and audience engagement.
• Develop internal resources, documentation, and training that strengthen organizational digital capabilities.

Benefits

• work/life balance
• generous time off
• comprehensive benefits and programs