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Sales Development Director

The Health Management Academy•Arlington, VA
•$100,000 - $120,000•Hybrid

About The Position

The Sales Development Director leads, coaches, and holds accountable THMA’s Member Development Representative (MDR) team to drive consistent pipeline generation, conversion performance, and high-quality member outreach. Reporting to the Vice President of Commercial Operations, this role oversees hiring, ramping, retaining, and developing MDR talent while building a high-performance culture grounded in clear expectations, disciplined execution, and continuous improvement. The Director partners closely with sales, marketing, and Sales Operations leadership to develop an inside sales strategy and program focused on pipeline generation and customer acquisition. The role is accountable for team hiring, ramp, performance, and retention, and for building a team that consistently achieves pipeline and revenue targets. The role leads a hybrid team and must be based in Arlington, Virginia.

Requirements

  • Bachelor’s degree required.
  • 4–6 years of experience in sales or marketing, preferably B2B.
  • At least 2 years of experience managing, coaching, and holding a team accountable, preferably MDRs or equivalent.
  • Proven success achieving sales targets, improving team KPI performance, and driving revenue growth.
  • Experience making data-based decisions, proactively inspecting and managing KPIs in a CRM system, and running a consistent, repeatable sales process.
  • Ability to hire, ramp, retain, and manage 8–12 direct reports on an ongoing basis.
  • Experience in training and development, people management, and/or mentoring.
  • Experience managing and auditing data in a CRM; Salesforce strongly preferred.
  • Experience partnering with Marketing on prospect-facing email campaigns, messaging, or outreach strategy.
  • Experience thriving in a fast-paced, changing, and ambiguous environment.
  • Passion for healthcare.
  • Collaborative, results-driven, and effective at motivating others to action.
  • Passion for mentoring entry-level professionals; sincere investment in team and individual success.
  • Strong organizational skills and attention to detail.
  • Strategic and creative problem-solving ability.
  • Excellent presentation skills and ability to influence and impact an audience.
  • Member-centric or customer-service approach to sales and marketing.
  • Process-oriented, self-motivated, energetic, and enthusiastic, with the ability to drive goal achievement.
  • Excellent written and verbal communication skills.

Nice To Haves

  • B2B sales or marketing experience.
  • Experience managing MDRs or an equivalent team.
  • Salesforce experience.
  • Experience partnering with Sales Operations on sales engagement and intelligence tools such as Gong, ZoomInfo, or similar.

Responsibilities

  • Partner with Sales, Marketing, and Sales Operations leaders to optimize lead generation strategy, operational processes, and performance visibility in support of THMA’s growth projections.
  • Lead, manage, and hold accountable a team of 8–12 Member Development Representatives to achieve pipeline generation, activity, and conversion goals and increase sales productivity.
  • Identify skills and competency gaps, provide consistent coaching and feedback, and manage performance to ensure MDRs meet expectations and continue developing.
  • Drive consistent KPI performance by reinforcing disciplined time management, effective outreach prioritization, and strong daily execution.
  • Partner with Sales Operations and Marketing to improve messaging frameworks, scripts, tooling, and campaign execution to increase MDR productivity and prospect engagement.
  • Improve team effectiveness and efficiency through process refinement, enablement partnership, product knowledge, and ongoing employee development.
  • Reinforce CRM hygiene and Salesforce discipline, partnering with Sales Operations to ensure data accuracy, usability, and reporting integrity.
  • Develop and deliver an MDR onboarding and ramp program that accelerates productivity, shortens time to proficiency, and supports retention.
  • Design and deliver ongoing training, coaching, and performance-management rhythms to enhance team skills and reinforce a high-performance culture.
  • Track, analyze, and report metrics including pipeline generated, meetings set, conversion rates, MDR activity quality, ramp time, CRM hygiene, and performance against targets; provide updates and recommendations to sales leadership.

Benefits

  • Health insurance
  • Dental insurance
  • Vision insurance
  • 401(k) matching
  • Cell phone reimbursements
  • Commuter reimbursements
  • Generous paid time off
  • Paid parental leave
  • Learning and development programs
  • Coaching for working parents and caregivers
  • Free therapy and professional coaching sessions
  • One-on-one financial coaching
  • Free legal support services
  • Performance-based commission structure

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