Program Manager Jobs

About The Position

Requirements

• Demonstrated track record in enterprise web strategy, digital marketing, or web operations, with hands-on skill in solving complex customer journey issues and driving measurable performance outcomes.
• Proven ability to build alignment and influence cross-functional partners across Product Marketing, Demand, UX, SEO, Analytics, and Web Development to deliver unified web priorities.
• Proficiency with web analytics, behavioral insights, and experimentation platforms (e.g., Adobe Analytics, Contentsquare, Adobe Target, Salesforce) combined with practical application of modern generative AI tools.
• Skilled at translating complex data inputs and technical requirements into actionable recommendations, navigating ambiguity, and maintaining momentum in fast-paced environments.

Responsibilities

• Define and execute priority website experience roadmaps that align business goals, audience intent, SEO/AEO/GEO signals, and behavioral analytics into cohesive requirements.
• Build and prioritize a data-backed experimentation backlog using web personalization to tailor messaging, CTAs, and content paths for high-intent enterprise audiences.
• Collaborate closely with SEO, Paid Media, UX, Content, and Publishing teams to connect paid and organic acquisition campaigns with high-converting web journeys.
• Direct end-to-end web production, translating approved UX designs into detailed requirements, QA checks, and launch plans while upholding global standards for accessibility, privacy, and localization.
• Utilize web analytics platforms and generative AI tools to accelerate research, journey mapping, audience segmentation, and team productivity.

Benefits

• flexible time off
• wellness resources
• company-sponsored team events