Marketing Associate Jobs

About The Position

Requirements

• Bachelor's degree required.
• 2–4 years of experience in marketing or partnerships.
• Proficiency in all Microsoft Office applications.
• Willingness to travel domestically and internationally up to 20%.
• Knowledge of the current sports landscape, particularly basketball.
• Strong organizational skills, including the ability to prioritize, multitask, and manage time.
• Ability to collaborate with internal colleagues, external brand partners, and external agencies or vendors.
• Experience working on integrated marketing campaign tactics, including digital, public relations, influencer marketing, and retail point-of-sale.
• Strong verbal and written communication skills.
• Ability to take direction, make decisions, and manage projects autonomously.

Nice To Haves

• Active engagement within the basketball community.
• Deep knowledge of athletes at the professional, collegiate, high school, and grassroots levels.
• Creative, self-starting approach and ability to identify new opportunities.

Responsibilities

• Support the development and execution of global sports marketing and partnership strategies for the Reebok Basketball business unit.
• Manage marketing project timelines to align with internal and partner approval schedules and deliver campaigns on time and in full.
• Create and maintain project status documents.
• Lead sample and promotional product ordering.
• Lead purchase order and invoicing processes.
• Help facilitate internal and external marketing review meetings, including cross-functional meetings.
• Support day-to-day relationships with athletes, agents, managers, and external partners to align with brand objectives and contractual commitments.
• Identify, evaluate, and recommend athlete, talent, and partnership opportunities that can drive brand relevance, cultural credibility, and business growth.
• Identify opportunities for the Reebok Basketball category and signed basketball partners to amplify the strategy established by the Head of Basketball.
• Develop ongoing competitive analyses of basketball footwear and apparel launches, including competitor product strategies, athlete partnerships, campaign creative, launch timing, marketing activations, and cultural relevance.
• Identify emerging trends, whitespace opportunities, and actionable insights to inform Reebok Basketball's go-to-market strategy.

Benefits

• Medical benefits
• Dental benefits
• Retirement benefits
• Wellness benefits
• Voluntary benefit options
• Employee product discounts
• Discretionary company performance bonus