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The Senior Strategic Marketing Analyst provides analytical and strategic support to the IA Channel Marketing Department, combining hands-on marketing analytics with a Product Management approach to problem solving. The analyst designs, develops, and maintains reports; independently analyzes complex business issues; and delivers data-driven recommendations to improve agency performance, product competitiveness, and overall business. The role supports marketing agency distribution and field operations through KPI oversight, analysis of quoting and selling trends, evaluation of agency compensation and incentives, and coordination between Analytics and Field Marketing. It also supports comparative rater strategy by evaluating vendors, analyzing quote flows, conducting hypothesis-driven testing, recommending implementation strategies for rating and coverage changes, and monitoring change impacts. The analyst works with Product and other stakeholders to ensure product enhancements are implemented effectively and competitively.
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Job Type
Full-time
Career Level
Senior

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