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Sales Director

Arcis Golf•Medina, OH
•Onsite

About The Position

The Sales Director is the club’s membership sales player/coach, responsible for an individual membership sales and initiation-fee target as well as total club membership sales performance. The Director personally prospects, conducts value-based discovery, creates personalized tours, advances the pipeline, handles objections, creates appropriate urgency, and closes membership opportunities. The role also sets expectations, reviews performance, coaches the sales team, and takes timely corrective action. The position partners closely with the General Manager, Membership Sales and Operations leaders, and club Operations to align capacity, pricing, positioning, the prospect and tour experience, and actions needed to achieve membership goals. The Director leads prospecting, sales execution, pipeline and CRM discipline, market and competitor analysis, talent development, and relationships with members and community referral sources. The schedule must be flexible to include evenings, weekends, and regularly scheduled days off as business needs require.

Requirements

  • At least five years of progressive full-cycle sales experience, including success in prospecting, relationship development, value-based selling, objection handling, and closing.
  • Prior leadership or player/coach responsibility.
  • Demonstrated record of achieving individual sales targets and improving team or club sales performance.
  • Ability to lead through a performance scorecard, conduct rigorous pipeline reviews, diagnose conversion and activity gaps, coach effectively, establish improvement plans, and make timely performance-management decisions.
  • Strong value-based and consultative selling skills, including uncovering needs and motivations, creating personalized tours, communicating differentiated value, creating appropriate urgency, and asking for the business.
  • Advanced proficiency with HubSpot Sales Hub or a comparable CRM as a sales leader and user, including pipeline management, sequences, communication tools, dashboards, reports, forecasting, data accuracy, and team adoption.
  • Strong understanding of membership sales economics, initiation-fee growth, pipeline coverage, conversion, capacity, pricing, and revenue forecasting.
  • Exceptional professional presence, organization, responsiveness, communication, influence, relationship-building, and follow-through.
  • Ability to partner effectively with a General Manager and Operations leaders, align competing priorities, and take shared action to improve prospect experience and sales results.
  • Ability and willingness to maintain a flexible schedule, including evenings, weekends, and regularly scheduled days off, as business needs require.

Nice To Haves

  • Bachelor’s degree from an accredited college or university in business, sales, marketing, hospitality, communications, or a related field.
  • Leadership experience in private-club membership sales, golf, luxury hospitality, premium lifestyle, or another relationship-driven consumer environment.
  • HubSpot certification and advanced experience using HubSpot to drive pipeline discipline, reporting, forecasting, coaching, and seller accountability.
  • Experience recruiting, onboarding, coaching, and performance-managing commission-based sales professionals.
  • Established relationships with relevant members, community leaders, business leaders, and centers of influence.
  • Knowledge of and enthusiasm for golf, including ability and willingness to play golf with prospective members, members, referral partners, and club leaders to build relationships and support membership development.

Responsibilities

  • Achieve or exceed individual membership sales and initiation-fee targets and the club’s total membership sales and initiation-fee targets.
  • Personally own a qualified sales pipeline and execute the full membership sales cycle while leading the daily performance of the club sales team.
  • Establish and execute a membership prospecting plan using outbound activity, member referrals and introductions, centers of influence, community relationships, networking, digital leads, and other high-value sources.
  • Model and coach value-based selling, including discovery, personalized tours, communicating the club’s value, objection handling, creating appropriate urgency, and closing.
  • Ensure the team understands and consistently communicates the club, membership options, pricing, capacity, programming, competitive position, and value proposition.
  • Maintain a regular pipeline and performance-management cadence; review metrics, identify performance gaps, diagnose root causes, establish measurable coaching plans, and take timely talent or role action when performance does not improve.
  • Review each seller’s pipeline for quality, stage accuracy, next steps, aging, conversion risk, and forecast credibility; ensure qualified prospects have defined next actions and follow-up.
  • Set and enforce accurate, timely HubSpot data practices for contacts, deals, activities, tasks, notes, tour outcomes, next steps, expected revenue, and lead sources.
  • Use HubSpot sequences, communication tools, dashboards, and reports to prioritize activity, improve follow-up, evaluate funnel performance, forecast results, and identify coaching needs.
  • Keep the club’s CMA current and useful, covering competitor offerings, initiation fees, dues, positioning, local market conditions, development, and community changes; turn findings into sales recommendations.
  • Maintain an operating cadence with the General Manager, Membership Sales and Operations leaders, and club Operations to review performance, capacity, pricing, lead flow, the prospect and tour experience, obstacles, and actions to improve or protect sales.
  • Build relationships with existing members and centers of influence and lead referral and introduction efforts that generate qualified opportunities.
  • Recruit, onboard, coach, develop, and retain high-performing membership sales talent; assess talent quality, maintain a candidate pipeline, and proactively address talent gaps.
  • Create a culture of urgency, responsiveness, accountability, competition, collaboration, and exceptional prospective-member care grounded in Arcis Golf axioms.
  • Represent the club professionally in the community when doing so is expected to generate membership awareness, referrals, introductions, or qualified opportunities.

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