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Account Manager

Billion Dollar BoyNew York, NY

About The Position

Account Managers are responsible for the smooth execution of creator marketing programs for clients, ensuring they are delivered on time, within budget, and on brief. They possess knowledge and expertise in the social media and influencer/creator space, staying current with market trends, the creator network, and compliance. They critically evaluate content to ensure alignment with agency standards and performance metrics. Account Managers represent the agency positively, build strong client and creator relationships, and seek opportunities to enhance team and client experiences.

Requirements

  • 4+ years in account management, preferably in an agency setting with a focus on influencer marketing and social media.
  • Knowledgeable of social media platforms, especially Instagram and TikTok, and emerging social media platforms.
  • Strong interest and knowledge of influencer marketing and latest influencer trends.
  • Highly organized, detailed oriented and analytical thinker but with an eye for creativity.
  • Must be a natural problem solver.
  • Ability to manage and mentor junior staff and/or interns.
  • Experience and comfortability in handling all client communications.

Nice To Haves

  • Background in Beauty, Fashion and/or Personal Care brands is a plus!

Responsibilities

  • Understanding the functionality of social platforms, formats and the latest trends.
  • Sharing knowledge and thought leadership relevant to specific clients and the industry at large for individual and agency growth.
  • Leading the identification or casting, outreach, and management of relationships with influencers (creators) and ambassadors.
  • Providing recommendations and rationale to sell through with clients.
  • Negotiating with Account Executives to secure best rates in line with budgets and deliverables to drive agency profitability and building contract terms to ensure agency security.
  • Ensuring thorough influencer due diligence and data authenticity and flagging any issues and recommendations to the client.
  • Recruiting relevant influencers for campaigns and managing content creation through to publication ensuring alignment with brief & client goals.
  • Organizing and executing influencer agreements with approval from Account Director.
  • Acting as a main point of contact for clients, building trusted relationships and managing expectations.
  • Being solution-focused, making recommendations, flagging risks, and addressing talent troubles and client concerns.
  • Familiarizing with the client's business, commercial performance, and competitors, and immersing in the client's sector.
  • Supporting inter-agency teams and external agency partners in creating seamless and productive relationships.
  • Meeting with clients regularly to understand them and their work.
  • Managing the day-to-day running of accounts and driving the process on small to midsize campaigns, including strategy, creative ideation, influencer management, production, and reporting.
  • Contributing to creative ideation with creative teams and clients, and translating client feedback accurately to brief creatives.
  • Setting agendas, leading status meetings, and ensuring contact reports are accurate and sent out.
  • Feeding into PM plan requirements on project resources and internal timings, and anticipating next steps to pull in relevant resources and support.
  • Writing creative influencer briefs inline with creative ideas and best practice, gaining client and legal team sign off.
  • Reviewing and providing feedback on creative (creative team/Influencers) to check alignment with client brief and campaign objectives.
  • Quality control of all creative content against guidelines and AD disclosures.
  • Managing the distribution strategy of content (e.g., Content calendar) for optimal performance.
  • Building post-campaign reports (PCAs) with objectives, accurate data, and analysis, sharing learnings and recommendations.
  • Seeking the client's written approval throughout the campaign process.
  • Maintaining organization with strong attention to detail, keeping the project manager looped in on timing issues, planning for delays, documenting actions and progress, and keeping work folders up to date.
  • Liaising with the project manager on financial aspects of campaigns, from talent budgeting to reconciliation.
  • Checking influencer contracts and costs are approved before work commences.
  • Keeping Companion, project trackers, and third-party expenses up to date.
  • Driving accurate time reporting across the account and flagging any risk to scope before it occurs.
  • Providing regular feedback opportunities through wash-ups and influencer feedback forms.
  • Mentoring and developing junior staff members, supporting their integration into the agency, and championing good work.
  • Building internal relationships and understanding each department's remit.
  • Managing upwards by keeping senior team members aware of campaign status and performance.
  • Bringing fresh and unique stimulus to the team to help inform briefs and drive work forward.

Benefits

  • Award-winning proprietary technology Companion
  • Global network of creators via FiveTwoNine

Career Resources

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