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Sales Development Representative

LiveRamp, Inc.•San Francisco, CA
•$70,000 - $113,050•Hybrid

About The Position

LiveRamp’s Sales Development Representative (SDR) team connects marketing and sales by carrying leads from marketing through to sales opportunities. SDRs generate pipeline for Commercial Leads through inbound lead follow-up and outbound prospecting, engaging enterprise marketing executives to identify business needs and introduce LiveRamp’s product lines. The SDR role is described as a pathway to becoming a quota-carrying Account Executive. The position owns the top of the funnel for assigned accounts, qualifies opportunities, and collaborates with Marketing, Commercial Leads, and Leadership on outreach campaigns. It uses sales and prospecting tools to research accounts, conduct outreach, and track activity, and represents LiveRamp at industry conferences and trade shows. The role is hybrid, with in-office work required three days per week in San Francisco. The approximate annual base salary is $70,000, with variable incentive compensation targeted at 61.5% of base salary. The approximate on-target earnings range is $113,050, assuming target performance goals are achieved. Actual compensation depends on factors including experience, skills, geography, performance, and internal equity.

Requirements

  • At least 6 months of experience as an SDR or in a comparable B2B prospecting or sales role.
  • A record of meeting or exceeding quota, activity, or pipeline targets.
  • Experience reaching senior stakeholders at large organizations by phone, email, and social outreach.
  • Working knowledge of a CRM and sales prospecting tools; the core tools are Salesforce, ZoomInfo, LinkedIn Sales Navigator, and Gong.
  • Strong written and verbal communication skills, internally and externally.
  • Ability to manage one's own pipeline and time, and use coaching and mentorship to continue improving.
  • Collaborative approach with Marketing and Commercial Leads, and ethical conduct in selling.
  • Interest in growing into a quota-carrying Account Executive role in SaaS sales.

Nice To Haves

  • Previous success prospecting into marketing teams.
  • Experience in martech, adtech, or a related industry.

Responsibilities

  • Own the top of the funnel for assigned accounts through inbound lead handling and outbound prospecting.
  • Prospect into cold and active accounts and follow up with warm leads at large marketing organizations.
  • Engage enterprise marketing executives to uncover business needs and position LiveRamp product lines.
  • Qualify opportunities and hand them off to Commercial Leads.
  • Work with Marketing, Commercial Leads, and Leadership on outreach campaigns.
  • Use Salesforce, ZoomInfo, LinkedIn Sales Navigator, Gong, and other tools to research accounts, conduct outreach, and track activity.
  • Represent LiveRamp at key industry conferences and trade shows.
  • Achieve quota and the activity and pipeline targets set for the segment.

Benefits

  • Catered meals, snacks, and occasional food trucks.
  • In-person and virtual events, including game nights, happy hours, camping trips, and sports leagues.
  • Flexible paid time off and paid parental leave.
  • Comprehensive benefits package including medical, dental, vision, life and disability coverage, an employee assistance program, voluntary benefits, and perks programs for healthy lifestyle and career growth.
  • 401(k) matching plan.
  • Remote work support program to assist with setting up a home office.

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