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Senior Growth Intelligence Analyst

Lumen Technologies•Remote, OR
•$105,786 - $155,152•Remote

About The Position

Lumen is hiring a Senior Growth Intelligence Analyst to shape the business logic and frameworks that translate customer and commercial signals into prioritized growth recommendations for next-best-action motions. The role ensures go-to-market growth motions and audiences are identified, prioritized, and converted into qualified opportunities at scale. Reporting to the Senior Manager, GTM Growth & Adoption, this role serves as a growth partner to Lumen’s Marketing and Strategy teams. It aligns next-best-action model and recommendation development with nurture and activation strategies to drive qualified lead conversion and improve GTM growth decision criteria and lead progression from marketing to sales. This is a work-from-home position within the U.S.

Requirements

  • Bachelor’s degree and at least 6 years of experience in growth strategy, GTM, marketing analytics, or a related function.
  • Strong understanding of customer segmentation, funnel progression, next-best-action concepts, and decisioning logic.
  • Experience translating customer, behavioral, engagement, or commercial insights into actionable decision frameworks and business requirements.
  • Experience coordinating complex initiatives across Growth Strategy, Marketing, Sales, Product, Data, and/or technology teams.
  • Strong commercial and analytical judgment, including assessing signal quality, recommendation relevance, prioritization, and downstream outcomes.
  • Demonstrated ability to lead initiatives without direct authority.
  • Strong written, verbal, and executive communication skills, with the ability to translate between business and technical stakeholders.

Nice To Haves

  • At least 8 years of experience in growth strategy, GTM, decisioning, analytics, customer journey strategy, or commercial strategy.
  • MBA or another relevant advanced degree.
  • Experience with next-best-action logic, recommendation systems, decisioning frameworks, personalization models, or relevant AI platforms.
  • Experience in telecommunications, SaaS, cloud, or enterprise technology.
  • Familiarity with CRM, customer data, marketing automation, or Martech platforms.

Responsibilities

  • Define customer state, eligibility, readiness, and progression criteria that determine where customers enter and move through the marketing funnel.
  • Translate customer attributes, intent signals, and commercial priorities into prioritization logic, next-best-action sequencing, and acceptance criteria for audience recommendations.
  • Partner with Growth Strategy Leads to specify the audience, nurture, next-best-action approach, channel, and sales handoff requirements associated with each recommendation.
  • Work with Intelligence, Decisioning, and Targeting teams to validate that models and business rules reflect growth needs and produce actionable outputs.
  • Coordinate with the GTM Tech Lead to sequence requirements, manage dependencies, and operationalize decision logic through scalable workflows.
  • Partner with the GTM Tech Lead to establish traceability connecting prioritized recommendations and audiences with downstream nurture strategies, activation motions, and commercial outcomes.
  • Monitor recommendation quality and activation performance to identify gaps in signal coverage, eligibility, classification, routing, or execution.
  • Lead the cross-functional feedback loop that turns test results, insights, and stakeholder feedback into improvement plans to optimize the model, workflows, and future capabilities.

Benefits

  • Comprehensive package featuring a broad range of health, life, and voluntary lifestyle benefits, plus other perks supporting physical, mental, emotional, and financial wellbeing.
  • Bonus structure may include short-term incentives, long-term incentives, and/or sales compensation.

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