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Marketing and Communications Manager (Contract)

Blue Spark Energy•Houston, TX

About The Position

This is a temporary, full-time maternity leave coverage position for approximately 12–18 months. Reporting to the Chief Technology Officer, the Marketing and Communications Manager implements Blue Spark Energy’s marketing and communications strategy. The role works with the leadership team on global marketing and communications, with a focus on key markets and programs with global partners. It contributes to developing and executing programs intended to meet objectives for revenue, profitability, brand awareness, and market share. The manager leads international marketing strategy and campaigns for the BlueSpark® brand, owns internal and external communications and the international marketing plan, and leads approved campaigns with stakeholder buy-in. The position also maintains consistency in the company’s communications and brand voice across channels, supports website content, and creates processes for marketing and business development requests, events, sponsorships, and proposal-related activities. It develops marketing collateral and coordinates with external vendors as needed. The posting includes additional suggested content about modern digital and B2B marketing, market and customer insight, and AI and data governance, but it does not specify these as responsibilities or state expectations for the role.

Requirements

  • Intermediate (5+) to senior-level experience in marketing, communications, or business development; technology, consulting, or professional services experience is preferred.
  • A degree or diploma in Communications, Marketing, Business Administration, or a related field.
  • In-depth understanding of value-added marketing and demonstrated knowledge of services marketing versus product marketing.
  • Experience managing and implementing successful marketing initiatives and external campaigns for diverse clients across multiple geographies.
  • Ability to collaborate with stakeholders across the company, influence at all organizational levels, and support consensus, direction, and results.
  • Initiative and drive to work autonomously and confidence delivering with minimal supervision in a fast-paced, dynamic environment.
  • Superior sales, presentation, and interpersonal skills, along with excellent writing abilities and examples of engaging material reflecting knowledge of marketplace trends and activities.
  • A proven track record of fostering open communication, constructive conflict, and organizational responsiveness.
  • Values aligned with problem solving, teamwork, accountability, and fun.

Nice To Haves

  • Start-up experience.

Responsibilities

  • Lead and execute international marketing strategies and campaigns for the BlueSpark® brand and its partners, collaborating with company executives and stakeholders.
  • Work with the Chief Commercial Officer to drive engagement and share best practices, strategies, and tools that enhance the marketing and sales offering.
  • Own the creation, development, and delivery of internal and external communications, as well as the international marketing plan, goals, objectives, and budgets.
  • Lead execution of approved Blue Spark Energy marketing campaigns with stakeholder buy-in, and track and report on their effectiveness.
  • Maintain consistency and coherence in communications strategy and brand voice across internal communications, SharePoint sites, social media, newsletters, media inquiries, press releases, and public announcements.
  • Direct and support website content development and keep www.bluesparkenergy.com current and relevant to the company’s strategic direction.
  • Create and implement processes and procedures to streamline marketing and business development requests and track events, sponsorship spending, and proposal-related activities.
  • Develop and maintain templates, collateral, and promotional materials, and coordinate with external vendors as needed.

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