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Senior Manager, Amazon Global Marketing

SonosBoston, MA
Onsite

About The Position

At Sonos, the Sr. Manager, Amazon Global Marketing will lead the global Amazon marketplace marketing strategy, owning Amazon as a critical marketing channel. This role drives full-funnel performance through retail media, premium content experiences, and cross-functional alignment. The manager will define the Sonos customer journey on Amazon, ensuring a best-in-class, consistent, and high-converting experience across all Amazon marketplaces globally. This position requires a commercial thinker capable of interpreting business requirements to develop strategic marketing plans. Amazon is a critical touchpoint in the Sonos customer journey, and this role ensures every interaction, from discovery to conversion, reflects brand quality and delivers strong business results. The role is office-based, requiring regular in-person collaboration a minimum of 4 days per week in New York, Boston, or Seattle.

Requirements

  • 8-10+ years of experience in Amazon Marketplace marketing, with a focus on full-funnel strategy and execution
  • Demonstrated expertise in the Amazon advertising ecosystem, including hands-on experience with Amazon DSP, Sponsored Brands, and/or PPC campaigns
  • Proven success in leading growth marketing initiatives that have delivered measurable business impact and ROI
  • Exceptional analytical skills, with the ability to translate complex data into clear, actionable insights and strategic recommendations
  • Strong understanding of marketing technology, attribution models, and data analytics platforms
  • Excellent leadership, communication, and collaboration skills, with a track record of influencing and partnering with stakeholders at all levels
  • International experience working with local Amazon teams
  • Bachelor's degree or equivalent practical experience in Marketing, Business, or a related field

Nice To Haves

  • A master's degree (MBA or equivalent) is a plus, but not required
  • Experience in the electronics or technology industry is a bonus
  • Hands-on knowledge of artificial intelligence (AI) use cases for business and marketing
  • Previous experience in a global role, managing performance across different markets and cultures

Responsibilities

  • Define, own, and champion the global Amazon Marketplace marketing strategy
  • Lead the planning and strategic direction of retail marketing initiatives across Amazon’s suite of advertising tools, including Amazon AMS & DSP, Sponsored Products and more
  • Set a comprehensive global digital merchandising strategy for Amazon, in partnership with the Brand Experience team, so that regional teams can operate with speed and scale
  • Develop and manage a rigorous testing agenda to innovate and optimize every stage of the customer journey, from awareness to conversion
  • Own Amazon-specific performance metrics, including traffic, conversion rate, ROAS, and new-to-brand acquisition
  • Translate performance data into actionable insights and strategic recommendations
  • Establish testing roadmaps to continuously improve media effectiveness and content performance
  • Translate complex data into actionable insights, providing clear recommendations to leadership and cross-functional teams to inform investment decisions and strategic direction
  • Collaborate closely with global and and regional sales and marketing teams to ensure a cohesive, integrated approach to customer acquisition
  • Lead, mentor, and develop agency and vendor partnerships, providing strategic direction and oversight to ensure high-quality execution and impactful results
  • Serve as the internal subject matter expert for Amazon Marketplace marketing, educating teams on best practices and emerging trends to maintain Sonos’ competitive edge
  • Manage a team of regional Amazon Marketing Managers (EMEA, Americas, APAC)
  • Lead Amazon strategy across international markets, ensuring consistency while enabling local optimization
  • Collaborate with regional stakeholders and in-market specialists to execute effectively across geographies
  • Identify global opportunities for scale, efficiency, and innovation

Benefits

  • Medical, Dental, and Vision Insurance
  • A 401(k) plan with company matching and immediate vesting
  • An Open Time Off policy (OTO) so you have maximum opportunity to disconnect and recharge, with no tenure-based vacation accruals required
  • 80 hours of sick time upon hire, refreshed annually
  • Up to 12 paid holidays per calendar year
  • Sonos offers a generous paid leave program for new parents or to care for a family member with a serious health condition, as well as short- and long-term disability for your own medical condition
  • Company-paid Disability, Life, and AD&D Insurance
  • Voluntary benefits, including Voluntary Life, AD&D, Accident, and Pet Insurance
  • Mental health benefits to support your holistic well-being
  • A generous employee discount program & Sonos Radio HD - on us!

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