Senior Field Marketing Manager

Fleetio

5h•Remote

About The Position

Fleetio is seeking a Senior Field Marketing Manager to connect marketing efforts with revenue, customers, and field activities. This role involves partnering with sales, executing creative marketing ideas, and creating memorable, human, and helpful customer experiences. The position offers an opportunity to build field marketing from the ground up, with the freedom to experiment and the support of a collaborative team. Fleetio values simple, useful ideas rooted in customer needs.

Requirements

5–7 years of experience in B2B SaaS marketing, with a focus on field or demand generation.
Proven track record of collaborating with sales teams to drive pipeline and revenue.
Experience in planning and executing events, campaigns, and account-based marketing programs.
Proficiency in Salesforce and data analysis for decision-making.
Ability to manage programs end-to-end, from conception to impact measurement.
A balanced mindset combining creativity with practicality, focusing on impactful initiatives.
Willingness to travel approximately 30–40% to engage with customers and sales teams in the field.
Comfortable mapping out territory plans, running events, and analyzing Salesforce data.

Nice To Haves

Experience building field marketing from scratch.
A hunger to build and improve existing processes.
A belief that the best ideas are simple, useful, and rooted in real customer needs.

Responsibilities

Serve as the primary partner for sales, building trust and influencing planning conversations.
Create high-quality experiences, including events, dinners, and customer moments, that feel personal.
Translate strategic ideas into simple, repeatable programs that generate pipeline.
Provide focus and clarity to territory marketing, aligning efforts with key accounts and regions.
Utilize Salesforce and data to track the impact of marketing activities on revenue.
Represent Fleetio in the market with an authentic, helpful, and distinct brand presence.
Implement a continuous improvement cycle for field marketing programs through testing and learning.
Develop creative strategies to cut through market noise without unnecessary complexity.
Foster stronger relationships with customers and prospects.

Benefits

Multiple health/dental coverage options (100% employee, 50% family).
Vision insurance.
Incentive stock options.
401(k) match of 4%.
4 weeks of PTO (increasing at year two).
12 company holidays plus 2 floating holidays.
Parental leave: 16 weeks paid for birthing parent, 4 weeks paid for non-birthing parent.
FSA & HSA options.
Short and long-term disability (short-term 100% paid).
Community service funds.
Professional development funds.
$150 quarterly wellbeing fund.
$125 quarterly business expense stipend.
Mac laptop and new hire equipment stipend.
Fully stocked kitchen with drinks and snacks (BHM only).
Remote working friendly since 2012.