Senior Strategic Marketing Specialist (Hybrid)
About The Position
The Strategic Marketing Manager is an integral part of the restaurant marketing team at Rewards Network. You will be responsible for creating custom, sophisticated, compelling sales and service materials for our restaurant customers and prospects. You will partner closely with our Enterprise customer team as well as our broader Restaurant marketing team to craft compelling sales/service content and enablement for our most important customers. By understanding each customer segment and particular customer need, you will produce personalized, clear, concise value propositions supported by data and analysis. You will work hand in hand with your colleagues in marketing to detail proposed customer marketing campaigns. For current customers, you will own the creation of regular Business Review materials and proof of value tools. The creation of these will require exceptional analytical and communication skills to ensure that customer performance is supported by clear and effective analytics and insights. You will partner with analysts in Finance and Data Science. Your ability to think critically, understand complex marketing programs, distill sophisticated analysis into clear and concise conclusions, and communicate effectively will be paramount to your success in this role. This is a hybrid position and requires in-office presence Tuesday through Thursday each week in Chicago.
Requirements
- A deep and extensive understanding of the restaurant industry, specifically the business of restaurants.
- Exceptional ability to bring clarity to complex business situations, to apply frameworks to simplify a message, and to define the appropriate story and analysis to clearly communicate an outcome.
- Demonstrated experience creating clear, sophisticated marketing and sales materials: presentations, customer-facing summaries, analysis and insights.
- Experience working with creative tools, systems and technologies.
- Experience interacting with senior leaders; comfortable asking detailed questions to clarify complex situations.
- Demonstrated ability to ramp quickly into ambiguous, in-flight programs, and operate independently within days or weeks, not months.
Nice To Haves
- Bachelor's degree in business, marketing, or related field
- 3+ years experience creating customer facing presentations or sales materials
- Relevant experience may include: business development, strategy, consulting, marketing, banking, or similar role
Responsibilities
- Create and direct the creation of multi-channel customer marketing campaigns and offer strategies for our most important customers and prospects from concept to execution to analysis.
- Create compelling stories and presentations to communicate our value proposition to our most important customers and prospects.
- Partner with Creative Marketing to ensure that visuals clearly communicate the specific customer objective or marketing campaign.
- Partner with analysts in Finance and Data Science to ensure messages are accurate and clearly supported by data, analysis and insights.
- Exude Rewards Network’s company values: be open, honest and direct; put customers at the center of everything we do, set a high bar and achieve it, think and act like an owner and always with integrity, presume trust, celebrate others, and have fun.
Benefits
- Competitive Paid Time Off and company holidays
- Generous dining reimbursement when you dine with our restaurant clients
- 401(k) plan with a company match
- Two medical plan options- Standard PPO or High Deductible Health Plan (HSA with company match for HDHP participants)
- Partnership with Rx n Go, offering certain prescriptions for free
- Two dental plan options and a vision plan
- Flexible Spending Accounts and a pre-tax commuter benefit program
- Accident, Critical Illness, and Hospital Indemnity Insurance Plans
- Short Term and Long Term disability
- Company-paid life insurance and AD&D insurance, supplemental employee, spouse, and child life insurance
- Employee Life Assistance Program
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
