Manager, Media
Mark Anthony Brands Inc. • Chicago, IL115d • Onsite
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Manager, Marketing
Mark Anthony Brands Inc.•Chicago, IL
•Onsite
About The Position
Mark Anthony Group is an entrepreneurial drinks company, built from the ground up by thinking differently, innovating and doing the unexpected. Our company is rooted in family values, a bold vision and relentless determination to continuously raise the bar and make a positive difference in consumers' lives. Founded in 1972, we’ve grown organically from a one-person import wine business into an international drinks company whose hallmarks include a portfolio of luxury wineries and iconic beverage brands, including White Claw® Hard Seltzer, Mike’s Hard Lemonade, and Cayman Jack. The Manager, Media role is responsible for creating, developing, managing, and executing communications initiatives and projects across paid media, influencer amplification, retail media and paid social media. This role requires a deep understanding of cross functional communication to effectively engage our target audience, enhance brand reputation, and drive consumer awareness and engagement. The Manager, Media is deeply collaborative, has an entrepreneurial spirit, executes with excellence and actively participates in growing team culture.
Requirements
- Bachelor's Degree
- 6 years of relevant Communications experience, preferably within Alc/Bev or CPG.
- Experience working in a fast-moving, explosive-growth global brand.
- Strong leadership skills and ability to take full ownership of program workstreams from start to finish
- Collaborative team player who works effectively across various business stakeholders
Responsibilities
- Partner with media agency to develop and implement comprehensive media initiatives designed in partnership with Marketing brand teams
- Conduct market research and audience analysis to identify target demographics and media consumption habits.
- Adhere to media budgets, channels, and KPIs to measure the effectiveness of campaigns.
- Collaborate with cross-functional teams to align media strategies with overall marketing initiatives.
- Collaborate with internal stakeholders to align media metrics with overall business goals and objectives.
- Media projects & execution across paid media, influencer amplification, retail media, paid social channels
Benefits
- Competitive annual salary $89,000 - $111,000 in Chicago, IL
- Bonus plan designed to recognize company performance and individual contributions
- Comprehensive health and welfare benefits
- Company matching 401(k) contributions
- Paid time off including annual leave, paid sick time and holidays
- Extensive opportunities for training, development, and career growth
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Number of Employees
501-1,000 employees
Job Search Resources
Career Resources
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