Coach Jobs

About The Position

Requirements

• 10+ years relevant experience and a Bachelor’s degree OR Any equivalent combination of education and experience.
• 15+ years of experience in brand marketing, sports marketing, sponsorship strategy, and activation
• Proven track record of managing large-scale sports and/or entertainment partnerships with measurable business impact
• Demonstrated ability to develop and execute integrated activation strategies that drive consumer and B2B outcomes
• Strong cross-functional leadership skills with experience building stakeholder alignment across complex organizations
• Experience managing teams and external agency partners
• Strategic thinker with strong business acumen and analytical capabilities
• Excellent communication and presentation skills, with ability to influence at all levels including C-suite
• Self-starter with ability to thrive in ambiguous, fast-paced environments

Nice To Haves

• Experience with NFL, Premier League/global football, live music festivals, or other premium sports/entertainment properties
• Background in fintech, payments, or digital commerce industries
• Experience managing multi-million dollar sponsorship portfolios across multiple markets/regions
• Established relationships within the sports and entertainment marketing ecosystem
• International marketing experience and cultural fluency across diverse markets

Responsibilities

• Establish and execute the overall marketing strategy for the organization
• Influence executive-level decision-making on marketing initiatives
• Collaborate with executive leadership to align marketing strategies with business objectives
• Lead large-scale marketing projects and programs with significant impact
• Analyze market trends and competitive landscape to inform strategic decisions
• Provide strategic guidance and mentorship to marketing team leaders
• Own the strategic direction and business objectives for PayPal's NFL league sponsorship, four NFL team partnerships, Liverpool FC global sponsorship, and Live Nation festival portfolio
• Develop and implement comprehensive activation strategies that drive measurable business outcomes across consumer acquisition, engagement, and B2B growth
• Establish and oversee disciplined asset management processes to maximize ROI across the sports and music investment
• Identify opportunities to scale impact, optimize spend, and drive efficiencies across the portfolio
• Lead end-to-end activation planning and execution for all NFL, Liverpool FC, and Live Nation partnerships, ensuring alignment with brand strategy and business priorities
• Develop integrated marketing campaigns that leverage sponsorship assets to drive product adoption, brand awareness, and revenue growth
• Partner with Product, Sales, Brand, and other cross-functional teams to ensure activations are connected to broader business initiatives
• Oversee agency partners to deliver best-in-class creative, production, and on-site experiences across domestic and international markets
• Build and maintain trusted relationships with senior stakeholders across Marketing, Product, Sales, Finance, Legal, and Communications
• Lead cross-functional alignment to secure buy-in, resources, and support for activation plans
• Communicate portfolio performance, insights, and recommendations to executive leadership
• Navigate organizational complexity with diplomacy and influence to drive decision-making and momentum
• Lead, coach, and develop a team of 3-4 direct reports, fostering a culture of excellence, collaboration, and accountability
• Manage external agency relationships, ensuring strategic alignment, quality output, and cost efficiency
• Set clear goals, provide ongoing feedback, and create development opportunities for team members
• Define success metrics and KPIs for each partnership, tracking performance against business objectives
• Analyze activation results, generate insights, and apply learnings to optimize future programs
• Deliver regular reporting and readouts to leadership on portfolio performance and business impact

Benefits

• generous paid time off
• healthcare coverage for you and your family
• resources to create financial security
• support your mental health