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Sales Director

Primrose Retirement Communities, LLC•Rogers, AR

About The Position

The Sales Director role at Primrose Retirement Communities is focused on making a difference in the lives of seniors by helping them find their next home. This position involves driving sales and occupancy goals, building relationships within the community, and collaborating with various teams. The ideal candidate will have a passion for serving seniors and supporting families during significant life transitions.

Requirements

  • Previous sales experience required.
  • Strong communication, relationship-building, and customer service skills.
  • Self-motivated, goal-oriented, and driven to achieve sales and occupancy goals.
  • Ability to develop and maintain referral and community partnerships.
  • Experience using CRM systems and managing follow-up activities.
  • Ability to collaborate effectively with community teams and Home Office staff.
  • Flexibility to accommodate prospective residents, families, and community events.

Nice To Haves

  • Bachelor's degree in marketing, business, or a related field preferred; equivalent experience considered.
  • Senior living experience preferred.
  • Passion for serving seniors and supporting families through important life transitions.

Responsibilities

  • Achieve sales and occupancy goals.
  • Develop and maintain referral and community partnerships.
  • Manage follow-up activities using CRM systems.
  • Collaborate effectively with community teams and Home Office staff.
  • Accommodate prospective residents, families, and community events.

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