Digital Marketing Specialist
NORY28d • $25 - $40 • Remote
Marketing Specialist Jobs
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Marketing Specialist
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Digital Marketing Specialist / Part-Time (Virtual, NYC Education & Parenting Market)
NORY
•$25 - $40•Remote
About The Position
NORY is the premier STEM camp provider in NYC and Boston, enriching the learning journey of 4000+ children annually through immersive and hands-on learning experiences. Our mission is to develop young risk-takers, problem solvers, and empathetic leaders. We are seeking a Part-Time Digital Marketing Strategist with a deep understanding of the NYC parenting and education market. This role is ideal for a proactive, analytical thinker capable of developing, analyzing, and refining marketing strategies based on quantifiable data. You will craft high-quality marketing materials and manage the dynamic needs of our campaigns, all within a flexible, virtual work environment.
Requirements
- Demonstrated success in digital marketing within the NYC education and parenting markets, with a strong focus on data-driven decision-making.
- Expertise in creating engaging multimedia content with a robust portfolio showcasing video production, graphic design, and written communication skills.
- In-depth knowledge of the NYC parenting and education sectors, with strategic marketing experience.
Responsibilities
- Customer Acquisition: Develop and refine a data-driven strategy to engage key segments in the NYC parenting and education market.
- Content Creation: Produce and manage compelling marketing content, including videos, images, and narratives that highlight the transformative impact of our programs.
- SEO Optimization: Implement SEO best practices, conduct keyword research, and optimize web content to enhance organic search visibility.
- Channel Management: Manage and optimize marketing channels including social media channels (mainly Instagram and YouTube), continuously evaluating performance to adjust strategies.
- Analytics and Reporting: Track and analyze campaign performance and SEO effectiveness, using insights to guide future strategies.
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What This Job Offers
Job Type
Part-time
Career Level
Mid Level
Education Level
No Education Listed
Number of Employees
11-50 employees
Job Search Resources
Career Resources
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