Marketing Manager Jobs

About The Position

Requirements

• Bachelor’s degree in Marketing, Finance, Data Analytics, or related field (or equivalent experience)
• 4+ years of experience in marketing, analytics, finance, or product roles within banking or financial services

Nice To Haves

• Master’s degree in Marketing, Finance, Data Analytics, or related field
• 2+ years of strong analytical experience including forecasting, budgeting, and data insights
• 2+ years of experience understanding market dynamics, products, and competitive landscape
• 2+ years of experience developing marketing strategies and business cases with measurable outcomes

Responsibilities

• Develop and execute data-driven marketing plans aligned to product and business unit goals
• Build business cases with clear ROI expectations using past performance and market insights
• Partner with senior leaders to support strategic priorities and identify growth opportunities
• Analyze customer and prospect data to uncover insights and optimize targeting strategies
• Lead cross-functional teams to deliver integrated, customer-centered campaigns
• Ensure consistent messaging across channels including digital, email, social, and print
• Measure campaign performance and continuously improve marketing effectiveness
• Innovate new approaches to acquire, retain, and deepen customer relationships

Benefits

• Retirement savings including both 401(k) and Pension plans
• Paid time off to volunteer in your community
• Opportunities to connect with others through our diversity-focused Colleague Resource Groups
• Competitive salaries with professional development and advancement opportunities
• Bonus benefits including well-being programs and incentives, parental leave, an employee stock purchase plan, military benefits and much more
• Personal banking, loan, investment and insurance benefits