Marketing Specialist Jobs

About The Position

Requirements

• 3–5 years of marketing experience in a B2B services environment
• 3–5 years of experience in asset management, wealth management, pensions, or financial services
• Fluency in French (written and verbal), ideally Canadian French, to support bilingual content and communications for the Canadian market
• Demonstrated experience using analytics to inform marketing decisions, messaging, and recommendations
• Hands-on experience supporting website design, refreshes, and ongoing maintenance using WordPress and Elementor
• Familiarity with LinkedIn and content marketing best practices
• Experience creating polished, on-brand visuals and video using tools such as Canva, iMovie, CapCut, or Adobe Premiere
• Comfort using project management tools such as Asana or Microsoft Planner to manage timelines and deliverables independently
• Strong editing and copywriting skills with the ability to translate complex ideas into clear, audience-specific messaging

Responsibilities

• Support the ongoing maintenance, optimization, and design refresh of Meradia’s website using WordPress and Elementor
• Collaborate with marketing leadership to improve site structure, page layouts, and visual hierarchy in support of practice strategy
• Translate practice narratives and thought leadership into clear, engaging website experiences
• Ensure website content remains current, on-brand, and aligned with analytics and engagement trends
• Partner with external vendors or developers as needed while maintaining internal ownership of site updates and enhancements
• Copyedit thought leadership, social content, and email campaigns to ensure clarity, consistency, and alignment with practice strategy
• Support the design and layout of content using Canva or similar tools, balancing visual appeal with narrative clarity
• Assist with video initiatives including scripting, filming coordination, editing, and scheduling to bring strategic concepts to life
• Maintain and update marketing materials across internal and external channels
• Support personal branding efforts across the firm by helping consultants shape insight-driven LinkedIn content
• Capture and edit professional headshots and internal photography as needed to support consistent visual storytelling
• Take ownership of a wide range of tasks, from detailed content edits to last-minute event support, with consistent focus and follow-through
• Manage administrative aspects of conferences and events, including travel coordination, hotels, swag, and timelines
• Coordinate local materials and logistics for Toronto-based events, which may include booth setup, material pickups, or solo office errands
• Own deadlines, content calendars, and campaign deliverables using tools such as Asana and Microsoft Teams, proactively flagging risks, dependencies, and gaps
• Navigate ambiguity and last-minute changes with confidence by asking clarifying questions, proposing solutions, and driving work forward
• Monitor, interpret, and communicate social media, website, and campaign performance using tools such as Google Analytics, Agency Analytics, or similar platforms
• Identify trends and opportunities to improve engagement, refine messaging, and recommend next steps aligned to practice goals
• Translate performance data into clear insights that inform future campaigns, content priorities, and positioning decisions
• Contribute to creative brainstorms and cross-functional planning conversations
• Communicate clearly and professionally with stakeholders, including pushing back when scope, timelines, or requests are misaligned with strategy or data
• Support internal culture efforts including team bonding activities, office events, and company communications
• Play a hands-on role in building culture within the Toronto office, balancing self-direction with in-person collaboration
• Bring structure to projects by proactively checking progress, keeping work organized, and ensuring momentum

Benefits

• competitive compensation
• comprehensive benefits
• continuous professional development opportunities, including mentorship and industry events