Field Manager Jobs

About The Position

Requirements

• Four-year degree in marketing or related field.
• Minimum three (3) years of marketing experience.
• Strong organizational, verbal, and written communication skills.
• Experience managing community signage programs, including vendor sourcing, installation logistics, permitting, and local compliance requirements.
• Proven experience planning and executing grand openings, community events, promotions, and traffic-generating marketing initiatives.
• Strong organizational, project management, verbal, and written communication skills.
• Ability to manage multiple projects, deadlines, vendors, and community priorities in a fast-paced environment.
• Strong attention to detail and commitment to maintaining brand standards across signage, sales centers, models, and promotional materials.
• Ability to work effectively between the corporate office and field communities.
• Valid driver's license and willingness to travel frequently to local community sites and events.
• Ability to work occasional evenings and weekends based on event and business needs.

Nice To Haves

• Real estate / new home marketing experience preferred.
• Graphic design and marketing asset management experience preferred.

Responsibilities

• Executes community-level marketing plans and field initiatives at the direction of the Vice President of Marketing.
• Provides field-level insight and recommendations to support marketing strategy and executes approved tactics that communicate the organization’s brand message.
• Plans, coordinates, and executes approved advertising, promotion activities, grand openings, model openings, VIP previews, Realtor events, luncheons, and other traffic-generating initiatives.
• Supports the marketing of active and upcoming communities and business operations across Neal Communities and its affiliated companies.
• Gathers and verifies content and visual requirements (photos, floor plans, site plans, etc.) for Marketing communication initiatives.
• Continually learn, understand, and implement new technologies as they fit the company’s goals, with training initiatives approved by the VP of Marketing.
• Interacts with various company departments, especially management and sales, to ensure all communications accurately reflect the company's brand.
• Monitors the corporate communications plan and strategy for uniformity in messaging, including templates, logos, and brand standards.
• Supports marketing initiatives for affiliated companies as assigned.
• Assists in producing and implementing marketing materials, including collateral, signs, point-of-purchase displays, media advertisements, promotions, and other marketing plan.
• Attends company-sponsored promotions and events, especially community grand openings.
• Assists in community outreach for sales and collaborative relationships with community groups and other agencies.
• Leads the strategy, production, placement, and maintenance of all community signage programs, including entry monuments, directional signage, developer-approved sign locations, temporary promotional signage, coordinating vendors and installation logistics as necessary.
• Coordinates with master developers, municipalities, and homeowners' associations to ensure compliance with signage requirements, ordinances, and community standards.
• Plans, project manages, and executes community marketing events, including grand openings, VIP previews, Realtor events, luncheons, and other traffic-generating activations.
• Drives qualified community traffic through hyper-local marketing initiatives and grassroots partnerships with local businesses, schools, employers, and community organizations.
• Audits and maintains sales centers and model home merchandising to ensure a best-in-class customer experience and consistent brand presentation.
• Partners with sales leadership and on-site sales counselors to provide current and approved collateral, promotional materials, pricing information, and marketing support.
• Monitors local market conditions, competitive activity, and community-specific opportunities, providing recommendations to enhance visibility, traffic, and support sales objectives.
• Tailors corporate marketing programs and campaigns to align with the unique characteristics and needs of each community and micro-market.

Benefits

• Health Care - Medical, Dental, Vision, and Prescription Drug Coverage
• Excellent Compensation Package
• Employer Paid Life Insurance
• Supplemental Insurance
• Long & Short-Term Disability Insurance
• 401(k) with Company Matching Contributions
• PTO & Paid Holidays
• Employer Paid ID Theft Protection
• Employee Home Purchase Discount Program
• Tuition Reimbursement Program
• Employee Wellness Program
• Employee Assistance Program (EAP)
• Pet Insurance
• Employee Service Awards
• Vendor Discount Program