Director, Marketing Strategy and Planning
Apple • Cupertino, CA1d
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Director, Marketing Strategy and Planning
Apple•Cupertino, CA
About The Position
Imagine what you could do here. At Apple, great ideas have a way of becoming outstanding products, services and customer experiences very quickly. We believe that if you bring passion and dedication to your job, there's no telling what you could accomplish! Apple's Worldwide Marketing organization is one of the most respected in the world. This team crafts the strategy and creative storytelling that brings the product vision to life. It’s a collaboration that unites around a singular focus: ensuring that the world feels as passionately about our products as we do. To do that well, we need someone who can see the big picture, connect the dots across teams, and drive the planning processes that bring our strategies to life. The Director of Marketing Strategy and Planning is a critical leadership role that sits at the center of how our marketing organization thinks, plans, and operates. As the Director of Marketing Strategy and Planning, you will serve as a strategic partner to the SVP Worldwide Marketing and the broader marketing leadership team to shape strategy, drive integrated planning cycles, and ensure seamless coordination across functions. If you are someone who thrives in ambiguity, leads with clarity, and brings rigor and creativity in equal measure, we want to hear from you!
Requirements
- 12+ years of experience in marketing strategy, business planning, management consulting, or a related field, ideally within a complex, matrixed organization.
- Proven track record of developing marketing strategies that drive measurable business outcomes.
- Exceptional ability to synthesize complex information and distill it into clear, compelling narratives for executive audiences.
- Outstanding communication and interpersonal skills, with the ability to influence and align senior stakeholders across diverse functions.
- Strong analytical and financial acumen; comfortable working with data, budgets, and performance metrics to inform strategic decisions.
- Bachelor’s degree required.
Nice To Haves
- MBA or advanced degree in a relevant field strongly preferred.
- Experience working in or with consumer technology, media, or premium brand environments is a strong plus.
- Comfort working across time zones and in a globally distributed organization.
- A collaborative, low-ego working style with a genuine commitment to the success of the team over individual recognition.
- Passion for Apple's products, values, and mission.
- Demonstrated ability to operate effectively in a fast-paced, high-stakes environment with competing priorities.
- Proficiency in building executive-level presentations and strategy documents that drive decision-making.
- Deep experience leading cross-functional and cross-geo planning processes, including annual planning, goal setting, and portfolio prioritization.
Responsibilities
- Serve as a strategic partner to the SVP Worldwide Marketing and the broader marketing leadership team to shape strategy.
- Drive integrated planning cycles.
- Ensure seamless coordination across functions.
- See the big picture.
- Connect the dots across teams.
- Drive the planning processes that bring strategies to life.
- Operate at the intersection of brand, product marketing, demand generation, and PR.
- Lead cross-functional and cross-geo planning processes, including annual planning, goal setting, and portfolio prioritization.
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What This Job Offers
Job Type
Full-time
Career Level
Director
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