Market Development Manager
HellermannTyton North America • Milwaukee, WI139d • Hybrid
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Market Development Manager - Data Centers
HellermannTyton North America•Milwaukee, WI
•Hybrid
About The Position
Under the direction of the Vice President – Marketing, the Market Development Manager leads strategic initiatives to expand HellermannTyton’s presence in the North American data center market and adjacent ecosystems, including mechanical contractors and equipment manufacturers. The role identifies growth opportunities, develops and executes go-to-market strategies, and accelerates adoption of cable management solutions for evolving data center infrastructure needs. The position works with a high degree of independence and collaborates with Sales, Marketing, Engineering, Operations, Product Management, and other regional and global teams to align strategy with execution and deliver measurable business outcomes. The role also supports the maintenance of HellermannTyton’s Quality and EHS certifications by following corporate policies, procedures, work instructions, and documentation requirements. Success is measured by data center-related revenue and market-share growth, customer and partnership expansion, pipeline development and conversion, adoption of key products, and contribution to the company’s long-term positioning in the data center market. Travel is required based on customer engagement and industry events.
Requirements
- Bachelor’s degree in Business, Engineering, Marketing, or a related field.
- At least 7 years of experience in market development, business development, or strategic sales.
- Strong strategic thinking and market analysis capabilities.
- Ability to develop and execute go-to-market strategies.
- Ability to influence cross-functional teams without direct authority.
- Strong commercial acumen and ability to translate market insights into revenue growth.
- Excellent communication and stakeholder engagement skills.
- Self-directed and results-oriented, with a high level of accountability.
- Ability to operate effectively in a matrixed organization and align diverse stakeholders.
- Comfort navigating ambiguity and driving clarity in emerging markets.
- Ability to perform both strategic planning and hands-on execution.
- Willingness to travel based on customer engagement and industry events.
Nice To Haves
- MBA.
- Experience in data centers, structured cabling, electrical infrastructure, or related industrial markets.
Responsibilities
- Define and lead the North American data center market development strategy in alignment with corporate growth objectives.
- Identify high-value segments, including hyperscale, colocation, enterprise, and supporting infrastructure providers.
- Assess market trends, competitive conditions, and customer requirements to inform strategic direction.
- Develop multi-year growth plans with targets, milestones, and KPIs.
- Build and deploy go-to-market strategies that increase specification and adoption of HellermannTyton solutions.
- Partner with Sales to develop opportunity pipelines within target accounts and key verticals.
- Develop value propositions for data center operators, engineers, and OEM partners.
- Drive new product development with the innovation team and Product Management.
- Support channel development, including distributors, integrators, and contractor networks.
- Establish and maintain relationships with data center operators, design firms, contractors, and OEMs.
- Represent HellermannTyton in industry forums, trade shows, and customer engagements.
- Gather customer insights and translate them into actionable business and product strategies.
- Work with innovation and Product Management teams to influence product development based on market needs.
- Align with Marketing on targeted campaigns, content creation, and brand positioning in the data center segment.
- Partner with Operations and Supply Chain to support scalability and readiness for growth initiatives.
- Collaborate with regional and global teams to share best practices and align strategy.
- Promote adoption of innovative cable management solutions by articulating their technical and economic value.
- Identify portfolio gaps and advocate for new product development or enhancements.
- Support product launches and commercialization strategies in the data center market.
- Maintain housekeeping and 5S standards for the assigned area, and perform other duties as assigned.
- Support corporate policies, procedures, work instructions, and required documentation to help maintain Quality and EHS certifications.
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What This Job Offers
Job Type
Full-time
Career Level
Manager
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