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Sales Associate & Social Media Brand Ambassador

Sanborn Chevrolet IncLodi, CA
$40,000 - $120,000Onsite

About The Position

Sanborn Chevrolet is seeking a dynamic Sales Associate & Social Media Brand Ambassador to become the face of our dealership across digital platforms. This is not your traditional automotive sales position. Instead of spending your day cold-calling or sitting behind a desk, you'll be creating engaging content, showcasing vehicles, hosting live streams, generating leads, and building relationships with customers through social media. Whether you're an experienced automotive professional, a successful content creator, an influencer, or simply someone with a strong social media presence and entrepreneurial drive, this is an exciting opportunity to combine your passion for content creation with a rewarding sales career.

Requirements

  • Comfortable and confident on camera.
  • Active on social media and understands how to grow engagement.
  • Creative, self-motivated, and entrepreneurial.
  • Passionate about building relationships and helping people.
  • Driven by personal achievement and income potential.
  • Able to work independently while contributing to a team culture.
  • Excited about technology, digital marketing, and innovative selling methods.
  • Valid driver's license and clean driving record.

Nice To Haves

  • Experience creating content for TikTok, Instagram, Facebook, YouTube, or similar platforms.
  • Sales, retail, hospitality, customer service, or influencer experience preferred but not required.
  • Strong communication and presentation skills.
  • Basic knowledge of video creation, editing, and social media analytics is a plus.

Responsibilities

  • Create engaging vehicle walkarounds, product demonstrations, and behind-the-scenes dealership content.
  • Host live video streams on platforms such as Facebook, Instagram, TikTok, YouTube, and emerging social media channels.
  • Build your own personal automotive brand while representing Sanborn Chevrolet.
  • Develop creative content that attracts followers, sparks engagement, and generates customer inquiries.
  • Stay ahead of social media trends, viral content opportunities, and platform features.
  • Learn and become an expert on the Chevrolet vehicle lineup.
  • Guide customers through the vehicle purchasing process in a consultative, non-pressure environment.
  • Build trust and long-term relationships with customers both online and in person.
  • Respond promptly to internet leads, social media inquiries, texts, emails, phone calls, and direct messages.
  • Create personalized video responses for prospective customers.
  • Conduct vehicle demonstrations and test drives.
  • Prepare quotes, complete financing paperwork, and assist customers throughout their ownership journey.
  • Use content and social engagement to generate your own leads and customer base.
  • Leverage video, storytelling, and digital communication to create opportunities.
  • Convert followers, viewers, and online engagement into vehicle sales and repeat business.

Benefits

  • Ongoing training and professional development.
  • Competitive compensation with uncapped earning potential.
  • Opportunities to grow both your sales career and personal brand.
  • Comprehensive benefits package available for qualified employees.

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