Brand Ambassador

Crunch Fitness•Lansing, MI
•Onsite

About The Position

Primetime Fitness is seeking an energetic, outgoing Brand Ambassador to build awareness and generate leads for a new Crunch Fitness club before and during its launch. The role focuses on connecting with the local community, creating excitement about the brand, and converting prospects into founding gym memberships. The Brand Ambassador works both in the field and from the pre-sale office, representing Crunch’s “No Judgments” philosophy in person and on social media. The posting describes the position as in-person and offers 4-hour and 8-hour shifts, including morning and evening shifts and weekends. Local travel for outreach and events is required.

Requirements

  • Outgoing, confident, and comfortable interacting with people.
  • Goal-oriented and motivated by sales results; comfortable asking for the sale.
  • Reliable transportation and ability to travel locally for outreach and events.
  • Willingness to work evenings, weekends, and during peak community hours.
  • Must be a United Citizen.

Responsibilities

  • Identify and pursue lead opportunities through community outreach, events, partnerships, and digital channels.
  • Conduct daily prospecting through calls, texts, social media engagement, and in-person networking.
  • Build and maintain a pipeline of qualified leads.
  • Develop relationships with local businesses and organizations to increase visibility and create cross-promotional opportunities.
  • Engage prospective members, understand their fitness goals, present tailored membership options, and convert leads into members.
  • Distribute marketing materials and promote Crunch in the community and at high-traffic locations.
  • Represent the brand with energy and positivity, including on social media.

Benefits

  • Free gym membership with access to classes and equipment.
  • Employee discount.
  • Potential career growth into full-time sales, management, or leadership roles after launch.
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