Brand Ambassador

Lava Island•Manchester, CT

About The Position

Lava Island is hiring a Brand Ambassador to introduce families to its indoor play parks and build community awareness. The role is primarily out in the community, engaging families and local organizations through free first-visit experiences, event participation, and relationship-building. The Brand Ambassador follows direction and a tested playbook from a Lead, while focusing on in-person outreach rather than scheduling and email. The position offers a flexible, part-time schedule built around community events and supports Lava Island as it opens new parks.

Requirements

  • Experience in a customer-facing role such as hospitality, events, retail, sales, or community outreach.
  • Comfort approaching people and representing a brand in public.
  • Availability for evenings and weekends.
  • Live in or near Manchester, Connecticut.
  • Valid driver's license and reliable transportation.
  • Ability to stand and walk for long periods, work outdoor events, and carry event supplies weighing up to 25 pounds.
  • Ability to pass a background check.

Nice To Haves

  • Connections in local mom groups, homeschool groups, schools, churches, or businesses.
  • Experience with a family-focused brand or event promotions.
  • Bilingual in English and Spanish.

Responsibilities

  • Visit local businesses and places where families spend time.
  • Connect with mom groups, homeschool networks, schools, and churches.
  • Offer targeted free first experiences at Lava Island.
  • Represent Lava Island at farmers markets, fairs, and street events.
  • Support local nonprofits through mutually beneficial community activities.
  • Host in-park events that make family time easier and more fun.
  • Welcome families and partners brought in through outreach.
  • Follow up with community partners to maintain lasting relationships.
  • Work closely with the park GM and keep them informed.
  • Track outreach activity and share what is and is not working.
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