Marketing Director Jobs

About The Position

Requirements

• 7+ years of B2B marketing experience, with a minimum of 3 years in brand, product marketing, or go-to-market leadership roles.
• Demonstrated experience building or repositioning a B2B brand, including category-creation or category-redefinition work.
• Proven track record launching products and services that delivered measurable pipeline and revenue outcomes.
• Direct experience building sales enablement programs and partnering closely with sales leadership.
• Strong P&L mindset — comfortable owning a marketing budget and being held accountable to MQL and revenue targets.
• Exceptional written and verbal communication skills, with demonstrated ability to translate complex subject matter into clear, compelling narratives.
• Experience leading and developing marketing professionals in a player-coach capacity.
• Familiarity with EOS/Traction operating framework preferred.
• Bachelor’s degree in Marketing, Business, Communications, or related field; MBA preferred.

Nice To Haves

• Experience marketing to non-acute healthcare operators (dental, physician practice, long-term care, DSO/MSO).
• Prior experience in a category-creation effort — authoring category definitions, building proof architecture, and leading market education programs.
• Direct experience building and scaling a sales enablement function from the ground up.
• Demonstrated experience integrating AI-enabled workflows into marketing operations, with a high appetite to push the boundaries of what’s possible.
• Healthcare compliance, medical waste, or regulated-industry marketing background.

Responsibilities

• Own overall P&L accountability for all marketing routes and programs — every dollar spent is accountable to MQL and revenue outcomes.
• Set strategy and allocate budget across all routes; hold route owners to their MQL commitments with consistent rigor.
• Manage and develop the marketing team; hold every role accountable to its MQL and revenue number.
• Report to the CCO weekly on pipeline contribution, MQL velocity, and channel performance.
• Operate within the company’s EOS framework, including Rock ownership, L10 participation, and quarterly performance management.
• Own content strategy — brand voice, messaging hierarchy, and content standards across all channels.
• Drive the MP1 Solutions brand across all market-facing surfaces, owning positioning, visual identity, and brand standards that scale with the business.
• Build and execute a multi-channel thought leadership program that moves the market from unawareness to demand — across earned media, content, digital, and events.
• Lead competitive intelligence and market analysis to continuously sharpen MP1’s position, anticipate category entrants, and defend the leadership claim.
• Own GTM strategy — define go-to-market motion, launch sequencing, and channel activation for all new products and segments.
• Set the Product Development Roadmap — own product priorities, define the build sequence, and drive roadmap decisions based on market and competitive inputs.
• Develop launch playbooks covering positioning, pricing narrative, target segmentation, channel strategy, and success metrics.
• Lead post-launch performance reviews and drive iteration based on pipeline, conversion, and customer feedback data.
• Lead sales enablement: equip AEs with positioning, competitive intelligence, objection-handling playbooks, and campaign-to-pipeline context.
• Own the marketing-to-sales handoff process and MQL quality standards — every lead handed to sales meets the bar.
• Ensure every asset and campaign is built to convert — MQL impact is the quality standard, not output volume.
• Build vertical-specific playbooks for dental, physician practice, long-term care, and DSO/MSO segments.
• Own Voice of Customer — gather market, customer, and competitive intelligence to inform messaging, product, and campaign decisions.
• Partner with sales leadership to diagnose funnel performance and develop enablement assets that address conversion gaps.
• Translate customer and market intelligence into actionable inputs for brand, product, and GTM strategy.

Benefits

• Competitive base salary of $110,000 – $140,000 (commensurate with experience) + performance-based bonus tied to brand growth, pipeline generation, and revenue impact
• Comprehensive health, dental, and vision coverage
• Opportunity to build and scale the marketing function , with direct influence on strategy, positioning, and growth outcomes
• High-visibility role with direct access to executive leadership and cross-functional decision-making
• A collaborative, results-driven environment with minimal bureaucracy—where your impact on pipeline and revenue is immediate and measurable