Marketing Analyst Jobs

About The Position

Requirements

• Completion of a University Degree or equivalent experience in business administration or statistics, with an emphasis on analytics, consumer insights, or marketing
• 2 years of experience in an analytical role, including analytics, data & statistical analysis, business intelligence, marketing insights
• Bilingualism in English and French language skills are a requirement, as this position requires collaboration with stakeholders across the Canadian market (and/or globally)
• Experience with statistical software and/or SQL programming and Power BI
• Ability to transform data and insights into profitable business recommendations

Responsibilities

• Delivering insights for marketing activities and product launches
• Customer KPI reporting and implementing customer relationship management (CRM) best practices
• Support the design and planning of promotional activities (target, offer) for all promotional activities and product launches to be conducted during the year
• Optimize marketing activities based on consumer insights, profiling, and segmentation
• Process key performance indicator (KPI) reporting and support the implementation of new measures to strengthen loyalty in existing business-to-customer (B2C) and business-to-business (B2B) bases
• Support the Sales and Marketing departments in their analytics needs
• Identify key trends that influence consumer behavior

Benefits

• Flexible and hybrid work arrangements
• Excellent training and development programs as well as opportunities to grow within the company
• Access to the Discount Company store with Nestlé, Nespresso, and Purina products (Located across various Nestle offices/sites)